Winter 2016
Products with Purpose By Julie McCallum

Companies that give back affect more than just sales with a mission to serve others.

WritefullyHis Grace Wallace, owner

Products that give back: Social stationery, greeting cards and wedding invitations

Company Mission:  Give Twice

How do the products serve the mission? WritefullyHis sells stationery and greeting cards via retail and wholesale. It gives 20 percent of its proceeds back to purchasing paper and pencils for school children in East Africa. The company currently supports three schools in Uganda, two in Kenya, one in Rwanda and two in Tanzania.

WritefullyHisPlans for the future: “In the next five years we hope to open up our own WritefullyHis Academy in Tanzania,” Wallace said. “This will be built through The WritefullyHis Foundation.”

How can retailers get more involved?Retailers can get more involved with not only the purchase of wholesale products for their stores but through events where they can share the WritefullyHis word. Events can raise awareness and create a way of giving for these students.

For more information visit www.writefullyhis.com, www.writefullyhisandwedding.com or www.writefullyhisfoundation.org.

Julie McCallum

Julie McCallum is publisher of Gift Shop Magazine. She is formerly the editor-in-chief of the publication, as well as editor of Museums & More, and she has more than 25 years experience in publishing.




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Gift Shop Plus Spring 2024 has arrived, and it couldn't be a more gorgeous issue! 🌷 Cover to cover, this edition is packed with the latest trends to help guide business as you begin to think about the next buying cycle in just a few months. "Radiance, Redefined" (page 54) introduces four jewelry makers, unveiling the freshest trends in the market. To learn which eco-conscious companies are launching collections that positively impact the planet, flip to "Green-Living Essentials" on page 62. We're also thrilled to introduce a new category for us at the magazine: Sports & Tailgating. Head to page 66 to read about products that will elevate the tailgating experience and learn how to merchandise for the NFL's budding demographic. Also in this issue is our Stationery Lookbook, Halloween & Fall Décor feature and dozens of the freshest product offerings. Read our Spring 2024 issue here: www.nxtbook.com/greatamericanmediaservices/GiftShop-Plus/spring-2024/index.php#/p/1📸 courtesy of Océanne. ... See MoreSee Less
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