Marketing

Twitter 101

You have a store website and a Facebook fan page. If you're ready to make the move to Twitter, here are some basics to get you started.What is Twitter? It is an online social network... more »

Third Annual Eco-Choice Awards

A self-contained plant in a bottle, single-garden organic tea, and notebooks that take a trip back in time took home the top green awards at the New York International Gift Fair's winter show.At the winter... more »

Your Customer is Here

You must have heard of the key players by now—Foursquare, Gowalla and more. Find out how you can use location-based social networking to attract customers to your store.Have you ever wished that you could instantly... more »

2nd Annual Eco-Choice Awards

At the summer edition of the New York International Gift Fair, hundreds of products competed for Eco Choice Awards in three major categories. Here are the winners.In August, more than 250 companies participating in the... more »

Public Relations, Social Media and Blogs: They Go Hand-in-Hand

Bloggers have staked out a strong claim as the latest peddler of news and opinion in a field that had been ruled by print and broadcast journalists, and the most conspicuous in the era of... more »

10 Tips for Building a Revenue-Generating Mailing List for Email Marketing

While the philosophers debate whether a tree falling in a forest makes a sound when no one is around to hear it, small retail business owners are more concerned about the realities of email marketing... more »

Writing on the Wall

When you think in-store marketing and branding, do you ever think of using your store's walls? While they might not be considered traditional marketing vehicles, a flat expanse of in-store space might just be crying... more »

Second Annual Eco-Choice Awards

At the winter edition of the New York International Gift Fair, hundreds of products competed for Eco Choice Awards in three major categories. Here are the winners.At the winter '10 edition of the New York... more »

Social Connections


Upcoming Trade Shows

July 21, 2017 - July 23, 2017

California Marketplace

Los Angeles, CA
July 23, 2017 - July 25, 2017

Columbus MarketPlace (July)

Dublin, OH
July 23, 2017 - July 24, 2017

Southern Wholesale Gift Show

Lafayette, LA
July 23, 2017 - July 26, 2017

Philadelphia Gift Show

Oaks, PA
July 30, 2017 - August 3, 2017

Las Vegas Market (Summer)

Las Vegas, NV
75 Applewood Drive, Suite A
PO Box 128
Sparta, MI 49345
616.887.9008
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