Operations

Surf the Boards

Not sure what boards to set up on Pinterest? Here are some ideas.In addition to offering another place to showcase your wares, Pinterest provides the opportunity to learn more about your customers by giving you... more »

Want More Traffic? Hit the Road

If you're tired of waiting for customers to come to you, why not go to them? Taking your store to new venues is a great marketing strategy when done right. Katie Goodine loves home parties.... more »

Sales Surge
on Small Business Saturday

Gift retailers cash in on second annual event which spurred an estimated 
103 million Americans to shop at independently owned businesses. Elizabeth Sullivan was ready. In anticipation of Small Business Saturday, November 26, the co-owner... more »

Scoring Sales with Small Business Saturday

During the holiday shopping season, you need every tool in your arsenal to boost your bottom line. Here's one designed to drive customers to your store the Saturday after Black Friday. Buying local makes a... more »

Financing 101

Cash is the grease that oils the gears of your gift shop. There are many ways you can gain access to cash. We run down the basics. Running your gift shop has its own set... more »

Making Web Communications Mobile-Friendly

You send out email blasts and your store has a powerful website. But all that would be pointless if your customer couldn't see either with her mobile device. Here's how to make your communications mobile-friendly.... more »

Buying Power Like the Big Box

Group-buying websites leverage the buying power of gift retailers leading to a winning situation for all players involved.Carolyn Vincent is a buyer at Boyds Drug Mart /Boyds Gift Shop in Rapid City, SD. Recently, Vincent... more »

Overcoming Bloggers Block

You already know that a blog is a great way to promote your store on the Internet. And unlike Facebook and Twitter, a blog offers you more freedom in terms of length and content. Yet... more »

Social Connections


Upcoming Trade Shows

April 25, 2017 - April 26, 2017

London Stationery Show

London,
April 28, 2017 - April 30, 2017

Mid-South Jewelry and Accessories Fair

Memphis, TN
April 29, 2017 - April 30, 2017

Columbus MarketPlace (April)

Dublin, OH
May 2, 2017 - May 4, 2017

GSMA Conference

Dallas, TX
May 19, 2017 - May 22, 2017

International Jewelry and Merchandise Show

New Orleans, LA
75 Applewood Drive, Suite A
PO Box 128
Sparta, MI 49345
616.887.9008
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