Operations

Twitter 101

You have a store website and a Facebook fan page. If you're ready to make the move to Twitter, here are some basics to get you started.What is Twitter? It is an online social network... more »

Online Retail 101

Using your website to sell product can be challenging. Rankings on search engines, product updates and more take time. Here are some ideas for more efficient online retail tools. Art and Jane Berger, owners of... more »

Your Customer is Here

You must have heard of the key players by now—Foursquare, Gowalla and more. Find out how you can use location-based social networking to attract customers to your store.Have you ever wished that you could instantly... more »

Doing Business with Drop Shipping

Drop shipping is more than a buzzword. It can offer your store significant advantages. Find out if this retail mode of operation will work for you.Retail 2010 is a global business no matter what size... more »

Public Relations, Social Media and Blogs: They Go Hand-in-Hand

Bloggers have staked out a strong claim as the latest peddler of news and opinion in a field that had been ruled by print and broadcast journalists, and the most conspicuous in the era of... more »

Fads 101: From Fab to Fizzle

Which products are ripe to take off as a fad? How do you capitalize on the craze? Here's a look at how to profit from a fast-moving fad. Like champion surfers, retailers like you constantly... more »

10 Tips for Building a Revenue-Generating Mailing List for Email Marketing

While the philosophers debate whether a tree falling in a forest makes a sound when no one is around to hear it, small retail business owners are more concerned about the realities of email marketing... more »

A Retail Lease Primer for Gift Shop Owners: Survive to Thrive

The recent economic downturn has created a tough sales environment for many retailers, especially the so-called independent "mom and pop" stores and those operated by franchisees. Declining sales due to high unemployment and depressed home... more »

Social Connections


Upcoming Trade Shows

April 25, 2017 - April 26, 2017

London Stationery Show

London,
April 28, 2017 - April 30, 2017

Mid-South Jewelry and Accessories Fair

Memphis, TN
April 29, 2017 - April 30, 2017

Columbus MarketPlace (April)

Dublin, OH
May 2, 2017 - May 4, 2017

GSMA Conference

Dallas, TX
May 19, 2017 - May 22, 2017

International Jewelry and Merchandise Show

New Orleans, LA
75 Applewood Drive, Suite A
PO Box 128
Sparta, MI 49345
616.887.9008
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