Oct 20, 2014
6 Guaranteed Ways To Improve Your Holiday Marketing ResultsBy Ryan PinkhamForbes.com

There’s nothing small about the holiday season when it comes to small businesses.

According to the National Retail Federation, 20 to 40 percent of yearly sales for small and mid-sized retailers take place within the last two months of the year.

Hopefully you’ve already started thinking about how you’re going to make this year’s holiday season worth celebrating.

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In the Spring 2024 Editor's Letter, Carly McFadden bids farewell to two beloved faces at the magazine — Julie McCallum Packard and Abby Kleckler McGarry — and looks ahead to a bright future for the remainder of 2024 and beyond. Read the column here: giftshopmag.com/article/from-the-editor-new-ventures/📸: Photo by Gift Shop Plus staff. ... See MoreSee Less
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