Sep 1, 2009
Artisan House Reclaims Its Retro Roots with Fall 2009 Collection

Burbank, CA — The world’s first Earth Day… Pet Rocks…Earth shoes… Environmentally-conscious shades of brown, avocado green and harvest gold. Whether 27 or 67, today’s hip crowd is paying homage to the 1970s with a frank fascination for all things retro. For fall 2009 Artisan House®, California-based designers and crafters of unique, fine-quality metal sculptures for wall, floor, tabletop and table, is reflecting the consumer’s return to ’70s-inspired styles with a color palette that is far more subdued than in recent collections.

“The bright colors seen on our metal art designs in 2007 and 2008 are taking a backseat to natural and metallic looks,” says Artisan House president John Shilling. “There’s no pop of color in the majority of the 52 new pieces being introduced in our Fall 2009 collection. Instead, our talented team of metal artisans has focused on copper, brass, silver and natural colors, and pieces that have unique finishes with interesting paint applications.” Shilling sees the 45-year-old firm’s 1970s spin as “reminiscent of the Artisan House of old. “In past decades, all our sculptures were crafted of brass, copper and steel. It seems we’ve gone back to our roots!”

Artisan House has also continued to roll back the calendar with price points that are 20 to 25 percent lower than 2008’s. “With the current economic climate, we’ve listened to customer requests for a range of price points that can accommodate differing budgets.” Artisan House designs boast high quality and are expensively styled, yet retail prices begin as low as $200.

About Artisan House, Inc.®: Founded in 1964 by partners Jerry Fels and Kurt Freiler, Artisan House is headquartered in Burbank, California with a European division based in Birmingham, England. Artisan House designs and crafts unique, fine-quality metal sculptures for wall, floor, tabletop and table. Sculptures are handcrafted of rich metals like copper, bronze, brass, steel, aluminum and chrome. Each piece is hand finished with intriguing surface treatments, paints and patinas. The company’s vibrant, versatile designs have been recognized as multi-dimensional “metalworks of art.” Artisan House has successfully closed the gap between pricey offerings from exclusive art galleries and mass-produced decorative pieces by creating original sculptures with unparalleled designs at affordable prices. The result infuses today’s indoor and outdoor environments with dazzle and dimension.




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