Best Friends Go From Beach to Chic
Ocean City, MD – If enthusiasm is any measure of success, the young women who own Ish Boutique in Ocean City are on their way up the ladder.
Jenny Carven and Christina Pohland, best friends from Stephen Decatur High School, opened the small but selective shop on 34th Street and Coastal Highway three years ago. This year, they’re taking it full time.
The 20-somethings see the resort as the perfect place to start a business, even though they were initially discouraged from taking on the challenge. They decided they would need to be different from the other stores in the resort if they were to succeed.