Feb 27, 2012
Demdaco, Giftcraft & Burton & Burton Partner with SnapRetail

SnapRetail, a technology company that provides the only integrated marketing and sales solution that drives increased sales and store traffic for local retailers, has announced new partnerships with over a dozen gift and home décor companies. DEMDACO/Willow Tree, Giftcraft, burton + BURTON, among others, will provide the photography and content for their product lines, which will be available to thousands of retailers nationwide who market and sell these products in their stores.

The firm also released software that enhances the vendor’s ability to manage this content.

“SnapRetail is excited to bring our retailer customers even more of the marketing content from the industry’s top vendors to make it easy for them to promote products and their store,” said Ted Teele, CEO of SnapRetail. The company now has partnerships with more than 150 vendors nationwide, with a complete list found at www.snapretail.com/vendors.

“The team at DEMDACO is thrilled to be partnering with SnapRetail and views this partnership as one that will help us boost the sales of our local retailers and enable them to connect with more consumers,” said Trish Church Podlasek, Director of Marketing Communications, DEMDACO.

In addition to adding new partners, SnapRetail has launched an updated vendor portal that enhances the vendor’s experience in using the software. For example, one new feature makes it easier for vendors to distribute the usage reporting within the vendor’s company. Additional enhancements also make it easier than ever to find product information in the library of content offered by SnapRetail.

“We love the ease of use offered by SnapRetail,” explained Michael Baruch, VP, Business Development, Giftcraft. “Their concept makes it simple for independent retailers to share information about our products directly with their customers consistently and in ways that excite their customers. Using the content we provide, customers get photos and updates about new products we offer in their local community.”

SnapRetail makes it easy for independent retailers to use email, Facebook and Twitter to market products and drive increased sales. SnapRetail’s unique solution includes tens of thousands of product images and branded content from more than 150 leading manufacturers such as Vera Bradley, Mud Pie, Yankee Candle, Midwest-CBK and more.

ABOUT SNAPRETAIL
SnapRetail provides the only integrated marketing and sales solution that drives increased sales and store traffic for local retailers. Retailers can buy leading gift and home décor brands, promote through email, Facebook and Twitter, and sell daily offers all from one easy, affordable web-based system. SnapRetail’s strong relationships with over 150 leading gift and home décor manufacturers ensure that retailers have the product information required to build successful marketing and sales programs. Recognized by Entrepreneur Magazine as one of America’s 100 Brilliant Companies, SnapRetail makes it a snap for small stores to compete with larger retailers and remain vital members of their communities. More information is available on www.snapretail.com and at www.facebook.com/snapretail.




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In the Spring 2024 Editor's Letter, Carly McFadden bids farewell to two beloved faces at the magazine — Julie McCallum Packard and Abby Kleckler McGarry — and looks ahead to a bright future for the remainder of 2024 and beyond. Read the column here: giftshopmag.com/article/from-the-editor-new-ventures/📸: Photo by Gift Shop Plus staff. ... See MoreSee Less
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