Apr 2, 2008

GLM Partners with Whereoware to Create Online Catalog Galleries

White Plains, NY – For the first time, retailers will lead fellow retailers during the Daily Demos at the National Stationery Show (NSS), as select exhibitors team up with one of their retail customers to take participants step-by-step through an interactive demonstration. Presented in partnership with Greetings etc. magazine for the sixth consecutive year, the series of 45-minute Daily Demos will each feature a make-and-take project for attendees of the 2008 market, taking place May 18-21, at New York City’s Jacob K. Javits Convention Center. This year’s Daily Demo theme is “Creating Ideas to Take Back to Your Store.”

“The Daily Demos have become a strong tradition at the NSS, providing a fun and engaging activity for attendees who want to take a brief break from the Show floor and explore their creative side,” said Patti Stracher, show manager. “Two important elements of this Show are connecting with peers and learning from each other, and the Daily Demos serve as an opportunity to achieve both objectives.”

The 2008 Daily Demo lineup includes:

Sunday, May 18, 2008

Personalizing Stationery Products

11:30 am, Hambly Studios, Inc.

Allison Kreft, graphic designer for Hambly Screen Prints, joins forces with retailer Amy Kreft, manager of India Ink Papers in San Diego, CA, to demonstrate personalizing stationery products.

2:30 pm, Three Designing Women

Lori Eddleman, co-owner of Three Designing Women, partners with retail customers Missy Rindler, owner, and Bekah Pettijohn, manager, of Moon Mippy in San Antonio, TX, to demonstrate personalizing stationery products.

Monday, May 19, 2008

Creating a Stationery Gift Basket

11:30 am, The Gift Wrap Company

Laura Wilkins, west coast sales manager for The Gift Wrap Company, demonstrates how to create a stationery gift basket with assistance from retailer Betsy Majewski, manager of Papery of Shrewsbury in Shrewsbury, NJ.

2:30 pm, She She Me

Carla Laney, co-owner of She She Me, teams up with retailer Brian Esposito, CEO of Avenue You Beauty Store in Deal, NJ, to demonstrate the process of creating a stationery gift basket.

Tuesday, May 20, 2008

Crafting Holiday Accessories

11:30 am, Savoir Faire

Sasha DeMarino, multi-media artist for Savoir Faire, demonstrates how to craft holiday accessories alongside retailer Bonnie Shefts, owner of Jerry’s Artist Outlet in West Orange, NJ.

2:30 pm, Green Paper Company

Joan Schnee, owner of Green Paper Company, teams up with retailer Tracy Schwartz, owner of Creative Parties in Bethesda, MD, to take participants step-by-step though the process of crafting a holiday accessory.

All Daily Demos will take place in the Demo Theater, located in the Crystal Palace Lobby of the Jacob K. Javits Convention Center. For additional information, please visit nationalstationeryshow.com.

Published six times a year, Greetings etc. magazine presents trend-oriented editorial content in a design-driven format. Each issue offers timely information on new products, design directions and merchandising techniques; profiles of successful stores and companies; columns on business issues and retailing topics; up-to-date industry and trade-show news; and much more. As the Official Publication of the Greeting Card Association, every issue of Greetings etc. features the GCA’s “Card News.” Special supplements to the magazine include “Parties etc.,” “The Supply Side Directory,” an annual “Buyer’s Guide,” as well as several targeted-category supplements.

The 62nd annual National Stationery Show will be held Sunday, May 18, through Wednesday, May 21, 2008, at New York City’s Jacob K. Javits Convention Center. The Show will feature 1,300 exhibitors and attract some 15,000 attendees.

The National Stationery Show is owned and managed by GLM, a dmg world media business. For exhibitor information, contact Arque McCarthy-Grimes, exhibit sales manager, at GLM, Ten Bank Street, White Plains, NY 10606-1954. Telephone (914) 421-3275. Fax (914) 948-2918. E-mail arque_grimes@glmshows.com. Attendee information is available by contacting GLM’s Customer Relations Department, at (800) 272-SHOW or (603) 665-7524. Additional information and registration is available online at nationalstationeryshow.com.