Jul 21, 2015
Gourmet retailers will have education opportunities at Las Vegas Market

An impressive lineup of gourmet industry leaders will share retail success stories, in-depth shopper insights, trends and analysis at the Summer 2015 Las Vegas Market as part of a new “Gourmet Insights Networking Summit” scheduled for Tuesday, Aug. 4. The half-day educational program complements the launch of the new C11 permanent showroom floor for gourmet housewares, tabletop, gift and specialty food, at the forthcoming Market, running Aug. 2-6, 2015.

The Gourmet Insights Networking Summit will feature well-known retail panelists and other industry thought leaders in a lively half-day session of seminars and discussions, including: “State of the Gourmet Industry;” “Effective Merchandising to Drive Impulse Sales;” “What’s Next on the Food Scene and How You Can Connect to Increase Your Profits;” and “Social Media: Shopper Engagement as the New Currency.”

Programming has been developed in conjunction with the Gourmet Retailer magazine and is tailored specifically to address the issues that are most important to independent gourmet retailers. The event, which is free for retailers, will conclude with a special networking reception.

The Summit kicks off at 1 p.m., with the “State of the Gourmet Industry,” a presentation of exclusive research on the gourmet retail channel conducted for The Gourmet Retailer by Carbonview Research in May 2015. The information will be presented by Anna Wolfe, editor-in-chief, The Gourmet Retailer magazine.

The second session, “Effective Merchandising to Drive Impulse Sales,” from 1:45 to 2:30 p.m., will be a retail panel discussion addressing how to adapt to increasing competition and strategies to stay competitive in today’s price-conscious shopping environment; as well as the impact of showrooming. Panelists include Jill Foucré, owner of Marcel’s Culinary Experience in Glen Ellyn, Illinois; Amy Ruis, owner of Art of the Table in Grand Rapids, Michigan; and Kathleen Taggart, director of Draeger’s HOME Department and Cooking School for the company’s four San Francisco-area stores.

A half-hour networking break from 2:30 to 3 p.m. precedes session three, a retail panel discussion, titled “What’s Next on the Food Scene and How You Can Connect to Increase Your Profits: A Panel Discussion on Food Trends, Technology, Marketing Tie-ins & More.”

Panelists will share their success stories, including how to source local products and how to plan and market money-making events, including in-store cooking demos and hands-on classes. Panelists include Lauren G.R. Johnson, chief operating officer of Newport Avenue Market in Bend, OR; Kati Mora, RD, a registered dietician and founder of the Plate Boutique — the first nutrition-inspired kitchen store — in Mount Pleasant, Michigan; and Doug Poling, senior director for non-perishables, bakery & coffee at the California Bristol Farms specialty store chain.

The fourth and final session, from 4 to 5 p.m. will be a presentation on “Social Media: Shopper Engagement as the New Currency,” addressing the challenges and opportunities of social media and presenting a variety of tangible, take-home strategies specifically relevant to the gourmet retail category. Presenter Bradley Stone Nix is a partner at Brand Chorus, the social business intelligence division of TippingGardner, a leading marketing and brand development firm. A convivial networking reception will immediately follow the conclusion of the educational programming at 5:30 p.m. All sessions and the reception will be held in the seminar room on C11.

The debut of C11 as a permanent showroom floor for gourmet products will feature more than 50+ major brands showcasing a gift-oriented assortment of housewares and tabletop items, including bakeware, casual tabletop cookware, gadgets, glassware and bar accessories, home and health items, hydration products, kitchen textiles, kitchen tools and gadgets, melamine tableware, publishing/cookbooks, serveware, small electrics and woodenware. The floor is anchored by C. Stephens Inc., the Hub by Carson West Group, the Kitchen Source and Muir Sales. Notable among these are Andreas; BIA/Danesco; Enclume Pot Racks & Storage; Fagor; Ginkgo; Hammer Stahl Cookware and Cutlery JK Adams; Kitchen Innovations; Kyocera; Le Souk Ceramique Microplane Grace Mfg. Omega Juicers & Blenders Oenophilia; RSVP International; S.A.L.T. Sisters; Simax; Tovolo Vitamix; Zak Designs and Zojirushi America Corp.

Las Vegas Market features thousands of gift, furniture and home décor lines, allowing for cross-category commerce among these industries. The Summer 2015 Las Vegas Market runs Aug. 2-6, 2015, at World Market Center Las Vegas. For more information, visit www.lasvegasmarket.com.




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