Mar 16, 2009

Gourmet Housewares Online Catalog Gallery Goes Live

White Plains, NY—The Gourmet Housewares Show®, premier marketplace for upscale housewares and culinary products, is pleased to announce the activation of the Online Catalog Gallery – a visual product finder – with 10 catalogs already posted and some 50 more anticipated. Charter companies include Breville, Nespresso, Nordic Ware, Scanpan Cookware and more.

The Online Catalog Gallery, powered by Whereoware’s Active Merchandiser technology, allows tradeshow attendees to browse exhibitor catalogs or brochures, at the product level by simply clicking the “Online Catalog Gallery” button at www.thegourmetshow.com. Fully integrated with lead generation and reporting, the technology enables connections and appointments to be easily made before, during and after the Gourmet Housewares Show.

The Online Catalog Gallery extends the life of the tradeshow experience, streamlines the product sourcing process and creates efficiencies for both exhibitors and attendees.

Penny Sikalis, vice president and show manager of the Gourmet Housewares Show states, “The Online Catalog Gallery affords Gourmet Housewares Show exhibitors 24/7 visibility of products to a vast audience, augmenting their return on investment, while also providing an effective online planning and sourcing tool for attendees”.

The Gourmet Housewares Show® is the only industry event to focus on high-end cookware, cutlery, bakeware, small electrics, gadgets, tabletop, kitchen textiles and specialty food.  The Show is expected to draw 400 exhibitors and some 4,000 buyers who understand their customers’ love of food and entertaining.  The Gourmet Housewares Show is held concurrently with the summer San Francisco International Gift Fair®, owned and managed by GLM, a dmg world media business, which features 1200 exhibitors and 16,000 attendees.

The Gourmet Housewares Show is owned and managed by GLM, a dmg world media business. For exhibitor information, contact Marc Delman, sales manager, at GLM, 1133 Westchester Avenue, White Plains, NY 10604; email: marc_delman@glmshows.com; Tel: (914) 421-3260; Fax: (914) 948-6180. Attendee information is available by contacting GLM’s Customer Service Department at (800) 272-SHOW (7469) or (914) 421-3206. Additional information and registration is available online at www.thegourmetshow.com.