Aug 28, 2012

Kids II Poised to Showcase Nearly 300 Unique Products From its Seven Brands at Kind + Jugend in Köln, Germany

Driven by forward-thinking design, technology and fashion, Kids II continues to infuse the global market with industry-changing solutions for babies and parents as evident with its showing at this year’s show in Germany. With a portfolio of more than 400 products, Kids II will use Kind + Jugend to showcase 270 of these items including key launches and advances.

Staged in its state-of-the-art booth, the Kids II products will come to life displaying their uniqueness. Here, retailers and show visitors will experience the company’s distinctive innovations that have generated an endless pipeline of products within its powerhouse of seven brands: Bright Starts™, InGenuity™, Comfort & Harmony™, Taggies™, Rhino Toys™, Baby Einstein™ and Disney™.

Two key items from the Kids II family of brands set to be at the show include:

mombo™ from Comfort & Harmony™, an award-winning nursing pillow that has redefined the nursing pillow category. Specially developed for both mother and baby, mombo features a conscientiously crafted shape and two-sided design called Firm2Soft™. The firm side gives support for mother and baby during nursing, while the soft side is an inviting place for lounging or tummy time. The only nursing pillow with a vibration feature, mombo™ gives baby the ultimate soothing experience while feeding and lounging.

The InGenuity™ Washable Playard, the first-ever machine washable playard, is revolutionizing cleanliness and time-saving methods for parents. Available in fall of 2012, the playard is designed with fabrics that are removable in less than one minute and entirely washable, making for the ultimate level of cleanliness and ease.

Additional products to be showcased include the InGenuity™ Cozy Coo Sway Seat™, the Bright Starts™ Peak-A-Zoo™ Rocker, the Bright Starts™ Sunnyside Safari™ collection, and a new gear collection from Comfort & Harmony™ in Elepaloo fashion.

These innovative products and more can be discovered at the Kids II booth B070/C079. ABOUT KIDS II, INC. Kids II has been inventing and reinventing infant and toddler toys and gear for more than 40 years and has quickly become one of the world’s fastest growing baby product companies. Headquartered in Atlanta, Kids II spans globally with operations in six continents serving customers in more than 70 countries. The brand portfolio strength runs deep under the Kids II umbrella, which includes its signature brands Bright Starts™, InGenuity™ and Comfort & Harmony™, as well as licenses to design and manufacture products for Disney™, Baby Einstein™, Rhino Toys™ and Taggies™. Kids II’s international affiliate operations are located in Australia, Canada, Europe, China, Hong Kong, Japan, Mexico and South Africa. Visit www.kidsii.com