Dec 12, 2009

NYIGF Partners with Day Spa Association to Offer Spa Professionals Special Benefits at Ex-Tracts

White Plains, NY – Through a continued partnership with the Day Spa Association, spa professionals will receive a series of exclusive benefits at EX·TRACTS® at the New York International Gift Fair® (NYIGF®), exhibitors will qualify for specially-priced association memberships and the association will present a spa-focused seminar during the market, which runs Sunday, January 31, through Thursday, February 4, 2010, at the Jacob K. Javits Convention Center in New York City.

“EX·TRACTS offers a comprehensive sourcing venue for spa owners and retailers of spa products, and we are delighted to offer association members special benefits in connection with the Fair” said Melissa Engongoro, EX·TRACTS sales manager. “This is a mutually-beneficial relationship for both NYIGF and the Day Spa Association.”

As part of the agreement, EX·TRACTS exhibitors are being encouraged to offer customized show specials to association members for orders placed at NYIGF. In return, the Day Spa Association will offer all EX·TRACTS exhibitors a special membership rate of $395, and will present a breakfast seminar, titled “The Beauty of Green,” at NYIGF, on Tuesday, February 2.

During the 90-minute session, Sheila Brody from The Green Spa & Wellness Center (Brooklyn, NY) and Karen Sinclair Drake of Sophyto Organics (Naples, FL) will discuss how consumer demand is making sustainable and ethical business practices as important as the green products themselves. Sinclair Drake also will address the transparency that exists today as a result of certification, blogging and social networking and explain the perils for “greenwashers” who underestimate consumer intelligence.

The seminar is scheduled for 9:00 – 10:30 am, with networking and continental breakfast co-sponsored by Sophyto Organics starting at 8:30 am. Tickets are $25 for Day Spa Association members and $40 for guests. Complete details and registration are available online at www.nyigf.com/programs.

The Day Spa Association (DSA) is a professional membership-based trade organization founded in 1991. The focus is to serve as the primary business resource for day spa professionals through educational seminars and workshops, research studies, publications and Internet informational exchanges. Further, DSA advocates members’ businesses by enhancing consumer awareness and demand for spa services and products. In addition, to protect consumers, DSA establishes a standard of excellence to assure the continuous elevation of professionalism and quality driven services in the day spa industry. For more information, visit www.dayspaassociation.com, or call (201) 865-2065.

EX·TRACTS presents some 100 innovative and emerging suppliers of cosmetics, perfumes, skincare, bath & body care, beauty accessories, hair care, natural/organic products, well-being lines and apothecary gifts. Additional information and registration is available online at www.extractsny.com.

NYIGF is the nation’s premier gift, home and lifestyle marketplace, with 2,700 exhibiting companies featuring an extraordinary breadth and depth of design-driven home fashion products and complementary giftware. Some 31,000 attendees from all 50 states and 85 countries are expected. For information and registration, visit www.nyigf.com.