Jan 13, 2014

The Best of Europe is Always Found at HABA Now Features Gotz, Moover & Lilliputiens

HABA fans can always count on the German toymaker extraordinaire to keep the focus on international at its popular American International Toy Fair Booth 431. This year there’s even more oooohs and ahhhhs expected as Bavarian, Danish and Belgian artisans from Götz, Moover and Lilliputiens showcase their Spring 2014 toys along with HABA’s incredible array of playthings. Look for new introductions like Götz Muffin and Maxy Muffin dolls, Moover wood Prairie Wagon and Mini Doll Pram plus Lilliputiens Julie the Ladybird & Walter the Dragon hooded role play disguises.

From the land of HABA comes another beloved German brand, Götz dolls. Every little girl wants a doll to love and a playmate that lets her pick her outfits, tie her shoes, wash and comb her hair. HABA USA is proud to create those memories for young girls throughout North America in partnership with European toy manufacturer Götz, maker of award-winning, top-quality dolls that are favorites of doll lovers around the world.

Specialty stores like Pottery Barn Kids adore these collectable-quality dolls from the company that traces its roots to the small village of Rödental in Bavaria, Germany since 1950. Look for these newest pals, priced from $40 to $90, available for Spring 2014:

6 piece 13″ Aquini Girl set • $40 • Ages 1+

This sweet bath doll can enjoy a splash in the tub or the pool with her best buddy. The 6-piece set includes a 13″ Aquini Girl with painted eyes that’s very life-like. She comes dressed in a white/pink floral design with a matching pink bottle, hooded towel blanket and a potty chair. Fill her bottle by squeezing under water, and then feed her. Soon afterwards, naturally, it’s potty time when little girls can share their know-how with the potty chair. Aquini dolls are sturdy hard bodied dolls that can go everywhere.

13″ Muffin Dolls Without Hair • $46 • Ages 1+

Not too small and not too big, Götz introduces four 13″ Muffin dolls, a favorite of American girls. Two of the Muffins have no hair so younger children can take them everywhere without worry or upkeep. The dolls arrive dressed in easy-to-wear light pink and soft pink onesies and caps. Their soft bodies are perfectly snuggable and huggable.



13″ Muffin Dolls With Hair • $54 • Ages 1+

Hmmm, blonde or brunette? Let your favorite little girl decide! One of the little Muffin play pals sports pink satin pants and shirt and even little “Crocs” plus a blonde ponytail. The sweet little brunette has pigtails and denim overalls over her floral blouse and little white lace up shoes. So sweet, just like you-know-who!

16.5” Maxy Muffin • $80 • Ages 1+

Götz offers a much larger version of its popular Muffin dolls with 16.5 loveable inches. Choose a playmate with blonde locks or a brunette with bangs and a ponytail. Blonde Pigtails Maxy arrives with a pink coordinated pant ensemble and matching crocs and pink headband. Brunette Ponytail

Maxy is dressed in an adorable white eyelet blouse with matching eyelet lace up shoes that complement her denim jeans.

Precious Day 18” Standing Dolls • $90 • Ages 3+

Gorgeous locks on a doll that can be washed and then blown dry? Yes, if it’s a Götz Precious Day doll! These beauties stand tall at 18″ with soft long hair that’s rooted to their scalp. The hair is almost real – it can be washed, dried and even styled on low heat settings. New for 2014 is Jessica who wears her long blonde hair slightly curled on the ends. She sports a stylishly wide pink hair band that complements her cute denim shirt dress with red tights and lace up denim shoes. Also making her 2014 debut is Elisabeth. This pretty-in-pink brunette is dressed in a long button up ruffled pink satin shirt dress that coordinates well with her floral print pants and pink toile headband and matching purse.

HABA moves its focus from Bavaria to Denmark with Moover, the Danish designed luxury brand of mobile wooden toys. Moover offers the unique blend of traditional craftsmanship with bold, contemporary colors that are designed to get babies moving & toddler building! Their award-winning products assist in the development of children’s motor skills and encourage the exploration of their environment.

Built with heirloom quality, these push & ride-on pieces make perfect gifts. The stylishly designed products not only look amazing but also offer functionality, creativity, long term quality and most of all — safety! Look for these two new must-haves in Spring 2014:

12” W.

Prairie Wagon • $180 • Ages 3+

Westward wagon ho! Whether exploring the “prairie” indoors or out, this handsome wagon will haul everything needed for an adventure. In a matter of minutes, children can help build this adorable countryside prairie wagon to lug a child’s favorite blankie and stuffed animals around the living room or next- door to visit buddies. Larger back wheels and smaller front wheels give this wagon a true prairie design. Like all Moover toys, this one arrives flat packed for parents to help build. No tools are necessary mom! The wooden safety clips keep the wagon steady and secure. Best of all, this wagon safely supports up to 110 lbs. That’s enough provisions for an overnight trip! Choose colors red or natural. When built, this prairie wagon measures 43” L x 14” H x

Mini Doll Pram • $42 • Ages 3+

For a dainty trip across the room, choose this mini version of Moover’s classic designed doll pram. Have dolly, will travel! Moover creates this perfectly proportioned pram for little dolls or favorite plush animals.

Artisan details like the heart-shaped cut-out make this a super sweet addition to the playroom. When assembled in either red or natural with contrasting wheels, this pram measures 8” L x 9” W x 5” H.

Direct from the land of little wonders, HABA is proud to be the exclusive U.S. distributor of Lilliputiens of Belgium. These wonderful and enchanting toys stir the fantasies and curiosity within children. And like the proud Belgian mothers who created this delightful line of tiny, fairytale rattles, puppets and squeakers, HABA is equally proud to re- introduce this beloved line to North American babies and toddlers.

Musical cuddles, hooded role-play costumes and balancing circus toys in 2014 ensure that every Lilliputiens plaything is a voyage of discovery. Priced from $16 to $50, these toys made of soft materials and disarming characters encourage the will to explore while the many shapes, colors, noises and hidden surprises continuously challenge inquisitive minds. Look for these new products in Spring 2014:

Simon the Hedgehog & Marcel the Owl mini reversibles

• $16 • Ages 6 months+

There’s always a twist and a treat when toying with Lilliputiens. Say hello to Simon the hedgehog and Marcel the owl. Each has a circular mirror foil on its bottom. Reverse the fabric inside out and the hedgehog and owl each turn into an adorable little monster with googly eyes! If that seems too scary, quickly return them back to cuddly animals again! Soft fabrics are huggable and pleasant sounds occur when handling these kooky characters. Lilliputiens

suggests tying one onto a stroller or car seat for endless fun.

Juliette Balances & Balancing Circus • $30 • Ages 6 months+

This wiggle toy creates instant smiles! The balances have suction cup bottoms that make them stick and stay to any flat surface — a tabletop or perhaps highchair tray. Each body part of the multi-colored Juliette Ladybird makes a different noise. Little fingers can easily push the balances back and forth to excite the senses. Balancing Circus has a large round blue elephant balancing Colette the curved cat who carefully balances a white bunny. These balances charm everyone — young and older — every time!

Walter & Juliette Cuddles • $25 • Ages 6 months+

Each of these cuddle designs are not only “loveys” for kids to clutch and rub

the soft fabrics on their cheeks but the cuddle also has two other uses! A Velcro band allows for easy attachment of pacifiers while still allowing the child to cuddle and when not being used by the tot, mom or dad can slip their fingers into the head and arms and create an adorable hand puppet.



Julie the Ladybird & Walter the Dragon Disguises • $40 • Ages 1+

These colorful and adorable hooded role-play costumes are only two pieces – a hooded cape and a reversible eye mask held securely with a comfortable elastic band. Julie the Ladybird is a pink ladybug/butterfly with two cute pink shimmery wings. Green Walter the Dragon disguise hooded cape has stuffed dragon points down the spine and a long tail. Moms will be pleased to learn that both outfits are machine washable.

Juliette & Nicolas Wolf Musical Cuddles • $50 • Ages 6 months+

These sweetly designed cuddles are the perfect musical plush to tie onto a crib. Juliette is a lady caterpillar who plays a friendly lullaby when the soft apple core is pulled. Her friendly cheeks light up on her face while the music is playing. Grownups should note that this toy is designed for the adorable eyes and smile to face baby when tied to the crib or playpen. Nicolas is a friendly wolf that wears a little circus themed jacket. Pull his top hat and voila! A white bunny appears. While the music plays the bunny gradually disappears under the soft top hat. Both musical cuddles are just that — soft enough to cuddle if parents don’t wish to tie them to the nursery furniture.

HABA is best known for “inventive playthings for inquisitive minds.” These European manufacturers enhance that tagline with beautifully crafted toys for children everywhere. Click on HABA’s own English-language site at www.HABAusa.com for more photographs and descriptions. Also visit specialtystores near home or browse and shop online at many ecommerce sites.

ABOUT HABA USA

HABA products can be found nationwide at over 1,000 U.S. specialty retail stores and in specialty catalogs and websites. Many of its products have been recognized with German and American awards including Parents’ Choice Foundation, National Parenting Center, Oppenheim Toy Portfolio and Dr. Toy. HABA received Best Toys of the Year recognition from the TODAY Show Toy Test and has been featured in national magazines such as American Baby, Pregnancy & Newborn, Fit Pregnancy, Parents and Working Mother. For more details, visit HABA’s informational website atwww.HABAusa.com.