Jul 18, 2011

Yankee Candle Launches New Fall 2011 Fragrances

South Deerfield, MA – The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, announced today its new fragrances for fall 2011. These new fragrances capture the spirit and nostalgia of fall traditions and events. They are available for purchase immediately at Yankee Candle retail stores, specialty retailers and gift shops across the U.S. and via yankeecandle.com.

“Our vibrant new fall fragrance collection evokes wonderful seasonal memories such as time outdoors with family or baking favorite autumn treats,” said Hope Margala Klein, senior vice president, brand, design and innovation for The Yankee Candle Company, Inc. “Whether in our classic large jar or in a tumbler or votive, our fall fragrances are the ideal home décor accent and add a sense of warmth and comfort.”

The following fragrances are new for fall 2011 from Yankee Candle:

NEW FRAGRANCES – Five Instant Classics to Warm Up a Fall Day
Availability: July 2011

Nature’s Paintbrush” – A blend of citrus, sandalwood, amber and musk, this woodsy fragrance is splashed with a hint of spice to evoke the rich colors of the outdoors.

ver the River” – A fresh, nature-inspired scent that features relaxing fragrance notes of mandarin, soft oakmoss, soothing lavender and calming sandalwood.

Kitchen Spice” – Hints of warm and exotic spice notes including almond, nutmeg, cinnamon and cardamom, plus a vibrant rustic red color, pay tribute to this fall’s trends in the kitchen.

Pumpkin Buttercream” – This creamy combination of two classics, Buttercream and Spiced Pumpkin, gives a more delectable, indulgent and gourmet approach to pumpkin.

Vanilla Satin” – A smooth fragrance of floral notes with rich vanilla, it plays to the blush trends on fashion runways while the neutral tone perfectly complements the bright colors of the fall season.

About The Yankee Candle Company
The Yankee Candle Company, Inc. is the leading designer, manufacturer, wholesaler and retailer of premium scented candles, based on sales, in the giftware industry. Yankee Candle has a 40-year history of offering distinctive products and marketing them as affordable luxuries and consumable gifts.  The Company sells its products through a North American wholesale customer network of approximately 20,200 store locations; a growing base of Company owned and operated retail stores (518 Yankee Candle Stores located in 44 states as of April 2, 2011), direct mail catalogs, and its Internet website (www.yankeecandle.com). Outside of North America, the Company sells its products primarily through its subsidiary, Yankee Candle Company (Europe), Ltd., which has an international wholesale customer network of approximately 5,200 store locations and distributors covering a combined 47 countries as of April 2, 2011.