Marketing

3rd Annual Eco-Choice Awards

The SustainAbility display at this summer's New York International Gift Show was full of worthy candidates for this edition of the Eco Choice Awards. Find out which ones made the cut. What exactly constitutes an... more »

Scoring Sales with Small Business Saturday

During the holiday shopping season, you need every tool in your arsenal to boost your bottom line. Here's one designed to drive customers to your store the Saturday after Black Friday. Buying local makes a... more »

Making Web Communications Mobile-Friendly

You send out email blasts and your store has a powerful website. But all that would be pointless if your customer couldn't see either with her mobile device. Here's how to make your communications mobile-friendly.... more »

Overcoming Bloggers Block

You already know that a blog is a great way to promote your store on the Internet. And unlike Facebook and Twitter, a blog offers you more freedom in terms of length and content. Yet... more »

Twitter 101

You have a store website and a Facebook fan page. If you're ready to make the move to Twitter, here are some basics to get you started.What is Twitter? It is an online social network... more »

Third Annual Eco-Choice Awards

A self-contained plant in a bottle, single-garden organic tea, and notebooks that take a trip back in time took home the top green awards at the New York International Gift Fair's winter show.At the winter... more »

Your Customer is Here

You must have heard of the key players by now—Foursquare, Gowalla and more. Find out how you can use location-based social networking to attract customers to your store.Have you ever wished that you could instantly... more »

Public Relations, Social Media and Blogs: They Go Hand-in-Hand

Bloggers have staked out a strong claim as the latest peddler of news and opinion in a field that had been ruled by print and broadcast journalists, and the most conspicuous in the era of... more »

Social Connections


Upcoming Trade Shows

January 4, 2019 - January 7, 2019

Philadelphia Gift Show (Winter)

,
January 5, 2019 - January 7, 2019

Philadelphia National Candy Gift & Gourmet Show

Hershey, PA
January 8, 2019 - January 15, 2019

Atlanta International Gift & Home Furnishings Market (Winter)

Atlanta, GA
January 8, 2019 - January 11, 2019

Heimtextil Frankfurt

Frankfurt,
January 10, 2019 - January 12, 2019

Alaska Wholesale Gift Show

Anchorage, AK
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