SFERRA Opens Showroom in Dallas
Dallas Market Center and SFERRA today announced SFERRA will open a showroom at Dallas Market Center, World Trade Center 6-6290. The showroom will debut during the upcoming Dallas Total Home & Gift Market, Jan. 16-22.
Since 1891, SFERRA has been world-renowned for the luxury, quality and fine detailing of its bed, bath and table linens. SFERRA specializes in bed linens woven by master craftsmen in Italy using only the finest long-staple Egyptian cotton.
“SFERRA creates the finest and most exquisite luxury linens in the world,” said Cindy Morris, COO, Dallas Market Center. “We’re pleased to offer their quality collection to our buyers and we gladly welcome them to a permanent showroom in Dallas.”
“We are looking forward to the opening of our new Showroom at the Dallas Market Center in January,” stated Steve Schneider, president, SFERRA. “The venue will provide the perfect environment to showcase our collections of bed, bath and table linens, along with our decorative accessories and European collection of down comforters and pillows.”
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About Dallas Market Center
Founded in 1957, Dallas Market Center is the world’s most complete wholesale marketplace. Within its marketplace of more than five million square feet, retailers from around the globe source products ranging from home furnishings, gifts, decorative accessories and lighting to textiles, fashion accessories and men’s, western, women’s and children’s apparel. With more than 50 markets each year attended by more than 200,000 retail buyers from all 50 states and 78 countries, Dallas Market Center offers hundreds of events and seminars geared toward helping retailers expand business and increase profits. As a result, more than $8 billion in estimated wholesale transactions are conducted annually within the Dallas Market Center complex. The Dallas Market Center website is www.dallasmarketcenter.com.
