Chehoma & Mr. Brown Among Exhibitors adding Excitement to AmericasMart’s Home Accents & Fine Linens
The Home Accents & Fine Linens collection at AmericasMart® is more bountiful than ever this year as additional exhibitors open for The Atlanta International Gift & Home Furnishings Market®, Jan. 9-16, 2013. Temporary exhibits are open Jan. 11-15.
The Home Accents & Fine Linens category is bubbling with excitement from both long-term favorites with stellar new collections and 11 new or expanded showrooms, including prestigious newcomers Chehoma and Mr. Brown. The collection is housed on Floors 9 and 10 of Building 1, the heart of Home Accents & Fine Linens at AmericasMart.
“We offer an extensive array of exhibitors with innovative and exquisite product lines,” says Nicole Hoppen, leasing manager for Home Accents & Fine Linens. “With our diversity, AmericasMart is an unparalleled resource for buyers seeking luxury linens and home lifestyle products.”
Chehoma, which builds on its success in HIGH DESIGN®, will be showing with a new showroom in January. The company will present distinctive furniture and home accents in classic contemporary style in its Floor 9 space. The Belgian-based Chehoma was a runaway success in the HIGH DESIGN category following a long history of AmericasMart temporaries showings dating to 1995.
“In a permanent space we could rent a much bigger space to show the real image of Chehoma,” said Marie-Ange Bon, manager of American markets for Chehoma. “The customers were asking more and more to see our entire collection. The permanent showroom will cement the relationship with our customers. We’ll have customers all year long.”
Mr. Brown was introduced in October 2010 as part of the Julian Chichester home furnishings and home décor line. “The design concept of Mr. Brown Home is English Informality for a modern Life,” says David Ebbetts, Mr. Brown’s chief executive officer, “offering clients high design at a more economical price. We are excited about our new showroom in Atlanta at Americasmart January 2013 for Market, and look forward to sharing The Criteria Collection, a newly launched addition to Mr. Brown Home, which gives one easy choices to fit any design project.”
New exhibitor showrooms on Floor 9 also include Bojay, Inc., Bellino Fine Linens and Shadow Catchers. Bojay, Inc., also a veteran of AmericasMart temporaries, produces hand-crafted furniture and home accessories from natural materials. Bellino Fine Linens, likewise moving over from temps, provides exquisite, Italian crafted bedding. Shadow Catchers is a custom, wall art company.
Growth continues on Floor 10 with six expanded or relocated showrooms including Karen Alweil Studio, Prestige Identity, Alexander Terry Associates, Aesthetic Movement, K&K Tabletops and Art Addiction. Karen Alweil Studio and Prestige Identity are new showrooms for January – moving from the popular HIGH DESIGN temporary collection. Karen Alweil Studio provides a wide variety of eclectic home décor items. Prestige Identity specializes in unique, European designed home accessories. Prestige Identity started with AmericasMart Europe’s Finest temporaries in 2006.
The temporary collections offer a perfect opportunity for exhibitors to learn the U.S. market before establishing a permanent showroom. This January, renowned Italian linen-maker Frette exhibits for the first time at AmericasMart with a space in the Fine Linens temporaries, Building 1, Floor 7. The company is using the opportunity to expand the customer base for its exceptional, high-end linens. “We are exhibiting in Atlanta because it is the largest home/gift show in the U.S.,” says Georgia Grant, Frette’s director of wholesale, “and we want to reach the great home and bedding stores of the South.”
From prestigious names known throughout the world to fresh newcomers, the January Market will offer an amazing array of textile and linen lines in both permanent and temporary exhibits.
The Atlanta International Gift & Home Furnishings Market® – Permanent Showrooms: January 9-16. Temporaries: January 11-15; The Atlanta International Area Rug Market® featuring the National Oriental Rug Show is Jan. 10-13 (Jan. 10 hours from 4-8 p.m.). A complete list of Market seminars and events is available at www.AmericasMart.com.
About AmericasMart
AmericasMart Atlanta is the nation’s only global wholesale marketplace housing the world’s single-largest collection of home, gift, area rug and apparel merchandise. The largest of AmericasMart’s 14 annual Markets and shows, The Atlanta International Gift & Home Furnishings Market and The Atlanta International Area Rug Market in January and July are the ignition switch for global retailing with buyers from every U.S. state and more than 90 countries discovering product in more than 1,400 showrooms and more than 2,500 temporary exhibiting companies. Located in downtown Atlanta, the AmericasMart complex contains more than seven million square feet of space. It’s a huge global stage on which manufacturers, designers and sales representatives unveil new lines, launch new designs and introduce new categories – all for the benefit of buyers seeking all that is fresh and first in the home, rug, gift and apparel arenas. For more information, please visit www.AmericasMart.com. Follow us at #americasmartatl or #atlapparel.

