Jun 11, 2013
Hip Children’s Boutique Breathes Retail Life Into North PineBy Jason RuizLBPost.com

Long Beach, CA – Sitting on a vintage pedal car inside his boutique, his bow tie neatly arranged below his thick rimmed glasses and cabbie cap, Rajh Kirch recites the odyssey that lead him to Long Beach and the many hats he’s worn along the way.

Kirch worked as a retail window display designer. He studied cosmetology. He even released a hip-hop album under his stage name, Rajh. But since the March opening of his children’s clothing store, Sandbox Social Club, Kirch is only interested in clothing toddlers in adult styles made of the finest fabrics.

“I like timeless, I like things that don’t go out of style,” Kirch said. “I think that’s kind of our duty as adults and parents, to try and school our kids on what was cool back then and culture them.”

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Tags: children

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