Three New Exhibitors At The New York Gift Show Share Their Experiences And Advice
New York, NY – This week I had the pleasure of attending the New York International Gift Fair at the Javits Center in Manhattan. The show is one of the largest in the world, boasting 2,800 exhibitors and 35,000 attendees. It’s a five-day marketplace-style convention characterized by endless rows of exhibitors and clamoring throngs of buyers. Over the years, the show has grown so large that it has had to spill over to Pier 94, which houses “New York’s Newest” (a.k.a., the small new companies who are struggling to make a name for themselves). I find this section to be one of the most interesting, as it hosts companies that are still small enough that the founders have to staff the booths themselves. Here are a few of the entrepreneurs I met, and some of the lessons they offered to companies considering exhibiting next year.
