Brewster Home Fashion Launches First-Of-Its-Kind iPad App
Now more than ever it is easy for retailers and designers to conduct in-home or off-site consultations to display designer wallpaper to their customers and clients, thanks to a new iPad app: “Brewster Interior Wallpaper Finder – Designer Wallpaper for Homes.” The only one of its kind in the industry, the app has been developed by the digital team at Brewster Home Fashions, a fifth generation family-owned wallpaper company.
This new tool allows for seamless in-home consultations, artfully displaying hundreds of wallpaper patterns in the palm of the user’s hand for the ultimate in on-the-go visualization. Also available for consumers, the app helps to deliver a more informed audience to retailers and designers doorsteps.
“This year, 35 percent of our website visits have come from mobile devices, which is up 15 percent from 2013,” said Adam D’Agostine, Brewster Internet Marketing Manager. “In an age where everything is going paperless and retailers and designers are able to closely work with their customers and clients via the Internet, the need for an app like this was greater than ever, and we’re happy to have answered that need with a smart, intuitive product.”
The graphically appealing app has an endless grid-like display of patterns that users may easily glide through, and also offers detailed filters user may search by like brand name, collection or color. Users can also tap “find a retailer” and “request samples,” on the app, where they will be directed to the Brewster website.
To download “Brewster Interior Wallpaper Finder – Designer Wallpaper for Homes,” head to the Apple iTunes Store on iPads, or follow this link:
http://bit.ly/1ioLPKK
Below, highlights and how-tos:
Endless Possibilities
The home screen, as well as all search results pages on the app, does more than present users with a limited number of designs per page. Instead, move up, down, left and right to browse through an endless grid of options. If users are unsure what they’re looking for, something will surely catch their eye as they seamlessly glide through the patterns.
“Brewster Interior Wallpaper Finder” home screen
Filter Your Search
Some users may already have an idea of what they’re looking for. To accommodate this need for a detailed search, the app provides categories to browse by: collections, brands, styles, themes and colors. Users can utilize the filters to narrow any search, they are there to be a guide through the navigation process and present the most relevant styles.
Picking a Paper
Simply tap a design to view a larger image
and pattern detail. Details include the brand and collection the pattern belongs to, giving users a destination to search for similar papers they may like. Directly below the selected pattern, users can view the design in additional colors. Product properties are also available, where users can view pricing, material and washability, among other features.
Furthermore on this page, users can tap “request a sample,” and will be routed to the Brewster website where they may request a sample of the wallpaper to be shipped to a location of their choosing.
The “find a retailer” button on the page will also bring users to the Brewster website and allow them to locate a store close by. Since investing in wallpaper can be a big commitment for buyers, the “find a retailer” feature is a helpful resource that directs consumers to their local experts for any additional questions they might have, and also offers a final destination to make their purchase.
Headquartered in Randolph, Mass., Brewster Home Fashions is one of the oldest independent, family-owned wallcovering companies in the U.S. that now spans five generations. Since 1954, Brewster Home Fashions has been a prominent manufacturer and distributor of fine wallpapers and home decor products for residential and commercial markets globally.
For more information, visit www.brewsterhomefashions.com or call Brewster Home Fashions at 1-800-366-1700. Download the new “Brewster Interior Wallpaper Finder – Designer Wallpaper for Homes” iPad app at the iTunes App Store at http://bit.ly/1ioLPKK.
“Brewster Interior Wallpaper Finder” allows users to search through comprehensive filters.
Upon choosing a design, users may view different colors, request samples and find a retailer all with the tap of a finger.


