Mar 8, 2016

Pendleton and Britannica Home Fashions to launch new home textiles collection

Pendleton Woolen Mills, a globally acclaimed lifestyle brand headquartered in Portland, Oregon and Britannica Home Fashions, a marketer and manufacturer of premium bedding and home fashions in New York City, announce a new license for Pendleton Home beginning fall 2016. The Britannica/Pendleton license will leverage Pendleton’s iconic woolen blankets and design archives with companion non-wool fabrics of sateen, cotton, percale and blended fabrics from Britannica, to create exciting and unique styles for top of the bed, bath and home.

“Pendleton welcomes Britannica as a partner in the development of an exclusive collection of premium home textiles,” said Bob Christnacht, Pendleton Vice President of Global Sales. “We are thrilled to join Britannica Home Fashions in offering quality, crafted home fashions that will serve a diverse consumer demand and look forward to new Home market opportunities for the Pendleton brand.”

Pendleton Home products will include, sheets, coverlets, duvets, matelasse’, cotton blankets, table linens, decorative pillows and bath textiles; a graphic and textural blend of Pendleton design aesthetics and woolen blankets with Britannica’s expertise of complementing non-wool fabrics.

Speaking for Britannica, Etai Gross, president, said, “We are pleased to bring our company’s excellent sourcing resources and design capabilities to Pendleton Woolen Mills, already known in the industry for outstanding textiles for bed and bath. We are delighted to be associated with a significant expansion of Pendleton Home products and with growth of the brand’s presence in department stores and specialty retailers.”

Britannica Home Fashions will launch the PWM x BHF collection during the New York Home Fashions Week, March 14-17, 2016, in the Britannica Home Fashions Showroom, Suite 1102, 214 West 39th Street, New York, New York, 10018.

Britannica joins Pendleton’s family of home textiles licensees, along with Downlite and Southwest Looms