FarmHouse Fresh launches first skincare-meets-complexion hybrid
FarmHouse Fresh is entering the crossover category for the first time with the launch of Tint-sational Sheer Skin-Perfecting Serum, its first true skincare-meets-complexion hybrid.
The lightweight tinted serum delivers dewy coverage while functioning as a treatment product, reflecting the growing consumer demand for makeup that actively improves skin. This lightweight, complexion-enhancing serum visibly evens the look of skin tone and texture, hydrates deeply, and delivers a silky, bare-skin-but-better finish.
“Tint-sational Serums are one of our most anticipated launches ever! Nearly 200 customers worked with us closely over two years to perfect the formula,” said Shannon McLinden, CEO and founder of FarmHouse Fresh. “They asked for barely-there skincare tints and Tint-Sational delivers compliments galore to its wearers!”
Powered by firming peptides, time-release retinol, vitamin C, niacinamide and antioxidant-rich organic hyssop grown on the FarmHouse Fresh farm, the formula is designed to visibly smooth, brighten and hydrate while evening tone. The breathable finish lets skin show through (freckles included), aligning with the continued rise of no-makeup makeup and skin-realism over heavy coverage.
