Spring 2012
Attention, Shoppers! By Becky Tyre

Signs advertising sales can be fun and attention-grabbing; they need not reek of desperation.

An effective sign is…

Visible

An effective sign is large and legible enough to grab shoppers’ attention.

Creative

An effective sign is creative and fun making customers want to take a second look.

Well-Placed

An effective sign is placed at a strategic location without too much attendant clutter.

Colorful

An effective sign uses a big splash of color—or coordinated color tones—to really make an impact.

A Good Brand Ambassador

An effective sign is a great marketing vehicle for your store—especially when it uses your store logo and materials creatively.

Becky Tyre

Becky Tyre is the senior trends editor for GIFT SHOP Magazine and the owner of the Retail Details blog.




Social Connections


Upcoming Trade Shows

Aug 12

The Buyers Cash & Carry Springfield

Springfield, OH USA
Aug 13 – 18

Atlanta Summer Gift & Home Furnishings Market

Atlanta, GA USA
Aug 18 – 24

Seattle Summer/Fall Gift Show

Seattle, WA USA
Aug 19 – 25

Dallas Total Home & Gift Market

Dallas, TX USA
Aug 20 – 24

LA Mart (Summer)

Los Angeles, CA USA
Aug 25 – 28

Dallas Apparel & Accessories Market (Summer)

Dallas, TX USA
Aug 25 – 28

Kidsworld (Summer)

Dallas, TX USA
Gift Shop Summer 2020 cover image
Get one year of Gift Shop in both print and digital editions for just $15.

Interested in reading the print edition of Gift Shop?

Subscribe Today »

website development by deyo designs