museums&MORE Summer 2013
Jane Boyce

Jane Boyce
Train Collectors Association
Strasburg, Pa.

1. What makes your store unique?
We are required to carry only those items that relate to trains, specifically toy trains, as outlined in our 501(c)3 status. We are a very small store that is open only when our museum is open, so the challenge is to catch the business when we can. We now offer a website (www.nttmuseum.org) where we feature many — but not all — of the items we carry and the addition of this online store has helped us significantly.

2. What is your retail background?
I owned and operated my own business for eight years in the Lancaster, Pa. area. I actually marketed and sold professional craft items made in Lancaster to a new audience in the Washington, D.C. area via my own craft show, A Handcrafted Christmas From Lancaster, Pa.” I eventually took on a partner and we were able to expand to include a show in Wilmington, Del., as well as a full-color mail order catalog for two years.

3. What is the most popular product you sell?
If I had to pick something on the low-end, I would say that it’s a tie between the small pull-back toy trains and the ever-popular postcards. On the higher end, I would say that we have had great success with our custom made Boyd’s Bear, “Cuboose”. We also do well with books/magazines about toy trains, as well as beautiful train puzzles for adults and lawn ornament/windsock trains. In summer months, those truly fly out of here.

4. What are your top 3 retail tips?
1) Don’t be afraid to think outside of the box and order unusual items, but learn from the results. 2) If the item you are trying to sell is not packaged so that the item and its use is clear, by all means have one open for display. We started really selling our lawn ornament/windsock trains when we put one together and had it operating just outside our front door. 3) I try to never say, “No, we don’t have it.” If possible, I try to offer any product that we might have that is similar, or when I can, I special order the item they want.





Social Connections


Upcoming Trade Shows

Oct 25 – 28

The Gathering

Orlando, FL USA
Oct 26 – 28

Atlanta Fall Cash & Carry

Atlanta, GA USA
Oct 26 – 29

Kidsworld

Dallas, TX USA
Oct 26 – 29

Dallas Apparel & Accessories Market

Dallas, TX USA
Oct 27 – 29

Mega Show Part II

Hong Kong China
Nov 1 – 3

Ocean City Resort Gift Expo

Ocean City, MD USA
Nov 9 – Oct 11

IGES Sevierville

Sevierville, TN USA
Gift Shop Plus Summer 2021
Get one year of Gift Shop Plus in both print and digital editions for just $16.

Interested in reading the print edition of Gift Shop Plus?

Subscribe Today »

website development by deyo designs