Gift Shop Plus Spring 2023
Stationery lookbook: What’s trending in cards, journals and desk supplies By Julie McCallum

Cards and stationery provide connection, convenience and a personal touch

In a world where digital communication dominates, people still appreciate the warmth and personalization that comes with receiving a handwritten note or a physical card. Greeting cards and stationery provide an easy, convenient way for individuals to express their sentiments without having to craft a lengthy email or text message.

According to the Greeting Card Association’s 2020 report, the U.S. greeting card industry generated an estimated $7.5 billion in retail sales in 2019. The report also stated that Americans purchase approximately 6.5 billion greeting cards each year.

Greeting cards and stationery offer a unique and meaningful way for individuals to connect with others and express themselves. Cards allow people to express their emotions in a tangible way that can be cherished and kept for years to come. Despite the rise of digitalization, many U.S. consumers continue to value and appreciate these traditional forms of communication.

CARDS

Birthday Queen Greeting Card is from Bloomwolf Studio.

Floral Cake Birthday Greeting Card from Rifle Paper Co. — Floral Cake Birthday Greeting Card from
Rifle Paper Co.

Quilled Painted Canoe Paddles by Quilling Card — Quilled Painted Canoe Paddles Greeting Card by Quilling Card has been handcrafted using the ancient paper art form of quilling. All cards come with a blank insert to write a personal message.

Distributed by Notes & Queries for Abacus Cards, this lovely card features brilliant gold foil and hand-applied gemstones. Features a hummingbird on the front.

NobleWorks "Getting Older Thing" card reads: "Happy Birthday!" $4.50 retail; printed on demand in the USA. — NobleWorks’ “Getting Older Thing” card reads: “Happy Birthday!” $4.50 retail; printed on demand in the USA.

Leanin’ Tree Wildlife card by artist Dona Gelsinger. Inside greeting: May your world be filled with wonder and your heart be filled with joy. Happy Birthday. Color interior and printed envelope. Made in USA.

Evergreen Summer greeting cards are full-color, folded A2 cards available as single cards or in boxed sets of eight. Each design begins as an acrylic, gouache, or watercolor painting.

The right words when they're needed most – beautiful, moving and supportive condolence cards from Cardthartic. — The right words when they’re needed most – beautiful, moving and supportive condolence cards from Cardthartic.

DESK

Stylish, right on color trend, optical quality and reasonably priced. Available in quarter powers, the Blair Pink Reader from I Heart Eyewear is also available in blue and brown.

Bottoms Up Flamingos Gift Tags by ILOOTPAPERIE.

Snail Mail Bonanza STAMPS Washi by ILOOTPAPERIE.

Primitives by Kathy’s Indigo Stationery collection of stationery and desk accessories features ornate indigo designs using paper and cotton materials to create unique textures and aged details.

Rifle Paper Co. Garden Party Push Pins Set.

From fridges to file cabinets, Magnetic List ads from Shannon Martin Design are great or writing down important reminders, notes and shopping lists. Printed on FSC-certified 100% recycled paper.

Stickers Northwest vinyl stickers add self-expression to laptops, water bottles or gear.

This blue tie-dye square frame from Totalee Gift may be used to display pictures or the message inside the frame.

Keep your workspace organized with this desk organizer by Totalee Gift. This block desk organizer is perfect to store pens, pencils, scissors and more.

JOURNALS

Compendium More Than Almost Anything Notebook

Delicate details are woven into the creatures and symbols that adorn the Amulet Notebook by Danica Studio.

Double Bloom by Denik is a 5.75" x 8.25", hardcover embroidered lined journal. — Double Bloom by Denik is a 5.75″ x 8.25″, hardcover embroidered lined journal.

Kerusso has created the Be Transformed Women's Journal with a flexible, soft-touch cover with a colorful and encouraging message of faith. — Kerusso has created the Be Transformed Women’s Journal with a flexible, soft-touch cover with a colorful and encouraging message of faith.

Julie McCallum

Julie McCallum is editor-in-chief of Gift Shop Magazine. She is formerly the editor of Museums & More and has more than 25 years experience in publishing.