You’ve Got Mail!
Metro Home Style
This example from Metro Home Style in Syracuse, NY, has all the elements of a good email marketing blast: an invitation to get involved with the store (invested shoppers shop more!), links back to the store’s website and Facebook page, announcement of store events and a reminder to shop local.
Editor’s Note: GIFT SHOP thanks retailer Martha Holbrook of Rosebud Cottage (www.rosebudcottagenc.com) in Franklin, NC, for graciously agreeing to use her email marketing blast in this article.