Legal Corner

Mask Up

With the outbreak of COVID-19, the gift and retail industry has been thrust into a sort of twilight zone of operation. The ever-delicate balance of wanting to be open to customers and wanting to protect... more »

6 Tips to Get Your Social Media in Tip Top Legal Shape

Social media is not an option if you own a business in this modern day and age. It has become a way in which we connect with our customer and potential customers both for advertising... more »

Teamwork Makes the Retail Dream Work

Retail is a tough business, but it is not without its rewards. Often retail businesses are begun by one or two owners, however as those establishments grow, a need to form a team emerges. With... more »

Giving Credit Does Not Equal Permission

In this digital age where marketing your business relies greatly on social media, which involves chronic posting, scheduled posts, selfies, content, photos, memes, gifs, captions, and so much more, is it any wonder that being... more »

Copyright and Intellectual Property: What Are My Rights ?

There are several facets to owning a creative business and understanding copyright law as a creative. Often one thinks of taking care of business licenses, incorporating, contracts, insurance, websites, and social media. The one area... more »

Legal Corner: Trade Dress

What is Trade Dress? Trade dress is a form of intellectual property that is categorized under trademark law. Trade dress was originally defined as the way a product was packaged. Think of the little blue... more »

Legal Corner: Know the law on sales tax

What exactly is an audit? It’s not fun to think about, but it’s necessary information to know. An audit is defined as an independent examination of books, accounts, documents and vouchers of an organization to... more »

Legal Corner: Respect My Privacy

In the last issue I discussed Terms and Conditions and their importance in retail and online. Privacy Policies are the first cousin to Terms and Conditions. They serve many purposes to protect both the customer... more »