Aurora Launches “Design a YooHoo & Friends” Contest
For the first time ever, fans of the best selling plush toy line (over 22 million sold), YooHoo & Friends, have a one-of-a-kind opportunity to help manufacturer Aurora World design the next YooHoo. The consumer-facing, online contest (or social promotion), hosted on the official YooHoo & Friends Facebook page, asks contestants to download a predesigned template of line art. Then, either by drawing or using a computer program (e.g.: Photoshop) contestants design their entries for consideration in an all new YooHoo dinosaur line to hit shelves in April 2013. Aurora’s judges will review all entries and determine a grand prize winner. The winning design will be made into a special edition YooHoo to debut at Toy Fair 2013. For more information, please visit YooHoo & Friends on the official Facebook page at http://facebook.com/yoohoofanpage.
