Feb 18, 2013
DesignWorks Investments Promotes Jessica Whitehead to Vice President of Specialty Sales

DesignWorks Investments, a private investment firm focused on expanding business opportunities for personal care and gift product companies, announced today the promotion of Jessica Whitehead to vice president of specialty sales.

Whitehead began working for DesignWorks’ portfolio companies Paddywax and Olivina Napa Valley in 2011. As National Sales Manager for both brands, she was responsible for sales management, marketing and communication efforts and training tied to independent retailers.

“We are excited and encouraged by the remarkable growth Paddywax has seen over the last three years, as well as the success of our recent acquisition, Olivina,” said Joe Moore, CEO of DesignWorks Investments. “Jessica has played a huge roll in the success we’ve experienced in the retail marketplace, and we are thrilled to have her lead our efforts in the specialty market.”

Whitehead’s experience and understanding of specialty retailers has made her a strong addition to the DesignWorks’ team. Prior to working with Paddywax and Olivina, she served as director of sales for SnapRetail. She also previously worked as territory manager for Two’s Company and as vice president of business development for Kris & Co.

“Jessica’s work ethic, attitude and drive have all led to her ongoing success,” Moore said. “Our success comes from our people, our product and our vision and we are encouraged by the strong team we have built.”

About DesignWorks Investments: DesignWorks Investments is a private investment firm based in Nashville, TN. Its goal is to help personal care and gift product companies with great products become stronger by providing the capital, national sales network and enterprise-level infrastructure needed to sustain long-term growth. For more information about DesignWorks Investments, visit www.designworksinv.com.

About Paddywax: Paddywax is a leading artisanal candle company based in Nashville, Tennessee that crafts hand-poured, fragrance-infused, soy wax candles and diffusers. Paddywax features seasonal and unique collections that focus on innovative design and fragrance. Paddywax products can be found in Whole Foods, West Elm, Urban Outfitters and other retailers and specialty boutiques nationwide. For more information, visit www.paddywax.com.

About Olivina Napa Valley: Olivina is a collection of natural body and skincare products for the bath, kitchen and home. The earth-friendly products are inspired by the wine country of Northern California and feature hand-pressed, anti-oxidant ingredients and recyclable packaging. To learn more about Olivina, visit www.olivinanapavalley.com.




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