Nov 28, 2022

E-commerce platforms provide avenues for selling products and reaching customers

Retailers care about boosting sales, pricing their items right and understanding what their customers want. That’s why e-commerce platforms are relentlessly rolling out new tools for merchants to help them be a success.

During the pandemic, studies show that a whopping 81 percent of consumers shopped for items online and many merchants were forced to close up brick-and-mortar shops and concentrate their efforts on e-commerce.

Whether Google or one of the others, it’s important to take advantage of e-commerce platforms to get ahead. Contributing writer Keith Loria breaks down the choices retailers have in “E-Commerce Options for Retailers” in the Fall issue of Gift Shop® Plus. Read the complete article here.