Erbario Toscano and Tuscan Hills Announce U.S. Launch
Erbario Toscano, the producer of high quality bath and body products from Tuscany,announced recently that it launched its U.S. Distribution program ensuring that its products are warehoused in the U.S. (Kingston, NJ) and distributed to retail stores, spas, salons, and through its hotel amenities program, Boutique Hotels and B&Bs. Owner and General Manager Egisto Bertozzi says, “We are perfectly well positioned to launch our full product line in the U.S. now that we have a warehouse and distribution program state-side.”
Prior to establishing a U.S. presence, Erbario Toscano was only able to sell in the U.S. via on-line retailers including Amazon and QVC. “The online market of course is important for any business, however, we want our clients to experience our products and fragrances in person. We therefore also are looking to build our brand in locations where clients can sample, smell, and experience the passion and Tuscan lifestyle that we try to express in our fragrances” says Bertozzi.
Founded more than 55 years ago in the hills near the seaside town of Viareggio, (Tuscany) Italy, Erbario Toscano has grown to become one of the highest quality skin and body care companies in Italy. Currently Erbario Toscano has 20 full time employees and nine production locations across Italy to produce their products under extremely strict guidelines and standards. Erbario Toscano’s history began as a dried flower business by Guido Bertozzi which grew rapidly in the 1960’s and through the 1970’s. As a young boy, Egisto Bertozzi began to explore his fascination with the fragrances that his father was creating from the dried flower business, and out of this fascination began what is now Erbario Toscano.
The Extra Virgin Olive Oil line is organic and includes a high end anti-aging facial skin care line. The Royal Grape line is Certified Organic by the ICEA Institute (Instituto Certificazione Etica e Ambientale), the most renowned European Organization in the field controlling ethical, social, and environmental products.
Its most popular fragrance for men – Black Pepper has received widespread interest across all of Europe. Mr Bertozzi says that “there are so few high quality mens products on the market that we had to make the Black Pepper fragrance to show men what is possible.”
The full production line of Erbario Toscano includes more than 30 fragrances (141 sku) for the body as well as an extensive line of home fragrances (Diffusers). The products available include : Anti Aging Facial Skin Care, Shampoo, Conditioner, Shower Bath, Body Balm, After Bath Dry Oil, Hand and Foot Cream and Soaps. In addition, there is a wide selection of gift sets and a hotel amenities program for the high end boutique hotel market.
Erbario Toscano currently has twelve retail stores in Italy and many others throughout the world including:
Brazil
Estonia, Latvia, Lithuania
France
Hungary
Montenegro
Russia
Scandinavia
Slovakia
Vietnam
Erbario Toscano is now available in the U.S. with distribution from Tuscan Hills, LLC in Kingston, NJ. This launch also represents the first time its new branding and packaging program comes to fruition presenting not only the highest quality fragrances and ingredients but also excellent packaging and presentation.
This launch took place that the NY NOW show (formerly New York International Gift Show) at Pier 94, NYC from August 17-20th.
Please contact our U.S. Distributor at the following address/phone/email for any press packets, high resolution images of the line and any inquiries:
Tuscan Hills, LLC
4438 Route 27 PO145
Kingston, NJ 08528
609 921 9015 ph 609 921 9024 fax
greg@tuscanhills.com; www.erbariotoscano.it
