How to Get Your Small Business Unstuck
Running a business, especially a small business, is hard work. From time to time, business owners working on their businesses, find that they hit a wall or a plateau — they get “stuck”, so to speak. So how do you get “unstuck,” whether you have been in business for a year or ten years? Barry Moltz, small business expert, recovering “entrepreneurholic” and author of the new book “How to Get Unstuck: 25 Ways to Get it Growing Again” gives you some tips.
CR: Barry, why do business owners get stuck so often?
BM: For many small business owners, running a company is not what they thought it would be like. They would not exactly call their business a smashing success, but they have made enough money over the years to keep the company going. They have always weathered the ups and downs, but recently, it has become more difficult to grow a profitable business. Every month, they are in the habit of searching to find new customers and revenue to keep your business going. They are constantly worried about cash flow and replacing the employees who always seem to quit or get fired. They wake every morning feeling like they are on a never-ending hamster wheel. As a result, both their energy and interest are waning.
