It’s All About Fragrance: Entrepreneurs Make Scrumptious Soaps
Midtown, TN – Customers of the small shop on Union Avenue next to Hollywood Feed and under French Rivera Spa can be forgiven for thinking it’s a bakery at first glance. Glass pedestals hold individually wrapped doughnuts, cookies, cupcakes, truffles, brownies, chocolate-covered strawberries and more.
A word to the wise: Don’t eat anything. The offerings are all about fragrance, not taste.
They’re soaps made by Brenda Jeter, one of the owners, to look like dessert and smell like chocolate, vanilla, chocolate mint, lemon, peppermint or strawberry.