Jun 18, 2012

Midwest-CBK to Host Monkeez Makes a Difference Showroom Events During Summer Markets

Monkey around and do good during 2012 summer markets! Midwest-CBK and parent company MVP Group International, Inc. invite retailers to celebrate the launch of the company’s new educational, charitable Monkeez Makes a Difference program during kick-off events in Midwest-CBK’s Dallas, Atlanta and Las Vegas showrooms. Monkeez Makes a Difference is a first-of-its-kind, interactive experience that teaches children the importance of helping others. Featuring kid-friendly tools like the best-selling Genuine Monkeez and Friends™ plush characters, online games, real-life Do Good™ challenges and a special donation on a child’s behalf to one of three nationally renowned charities of their choice, Monkeez Makes a Difference gives children the opportunity to learn and practice giving back while having fun. It also provides an innovative solution to parents, grandparents and others who are hungry for tools to help them discuss and demonstrate what it means to think of others in today’s world.

During the kick-off events, retailers will have an opportunity to participate in Monkeez Makes a Difference game and website demos; meet representatives from charity partners including Samaritan’s Purse, Best Friends Animal Society and Alex’s Lemonade Stand Foundation; see special SnapRetail e-marketing program demos; receive “I Made a Difference” badge inserts with purchase; and enjoy frozen fruit or ice cream treats. Monkeez Makes a Difference launch events will be hosted in:
• Dallas, Suite 407 & 409: Friday, June 22 and Saturday, June 23. SnapRetail tech demos run from 9 a.m. to 4 p.m. each day, and charity partner appearances are from 10 a.m. to 2 p.m. each day. Ice cream treats will also be served from 10 a.m. to 4 p.m. each day.
• Atlanta, Building One, Suite 16A7: Thursday, July 12 through Saturday, July 14. SnapRetail tech demos run from 9 a.m. to 4 p.m. each day, and charity partner appearances are from 10 a.m. to 2 p.m. each day. Frozen fruit treats will be served from 10 a.m. to 4 p.m. each day.
• Las Vegas, Building C, Suite 999: Tuesday, July 31. SnapRetail tech demos run from 9 a.m. to 4 p.m., and charity partner appearances are scheduled from 10 a.m. to 2 p.m. Fruit slush drinks will also be served during the event.

For more information, contact your Midwest-CBK account manager, visit www.mwcbk.com or call 800-394-4225.

About MVP Group International, Inc.
Monkeez Makes a Difference was created by Charleston-based MVP Group International, Inc., one of the largest manufacturers and distributors of premium home fragrances, candles, holiday and gift products. MVP Group International is the parent company of Midwest-CBK holiday and seasonal gifts and décor, Colonial Candle premium home fragrance products and Everybody’s Ayurveda natural and Ayurvedic products.

About Midwest-CBK
Midwest-CBK, a national design leader in holiday, gifts for home, garden and giving, is proud to bring independent retailers more Design, Style and Sparkle than ever before, through exclusive designs and best-selling formats. New introductions feature excellent prices and terms designed to boost your margins; an experienced, dedicated sales team to assist you at the store level; award-winning display ideas; a drop ship program to provide incremental décor sales; and a website providing 24/7 access to account history and online ordering. Please call 800-394-4225, visit www.mwcbk.comor contact your local Midwest-CBK account manager for more information, to request a catalog or to locate a showroom near you.