Nassau Candy broadens gifting offerings with new candy charcuterie trays, kits
Nassau Candy is adding to its gifting assortment with the release of additional Candy Charcuterie Trays and the debut of Clever Candy Candy Kits. Both will be introduced at the 2026 Sweets & Snacks Expo (Booth #1547).
These new introductions to Nassau Candy’s gifting assortment follow the successful launch of Candy Charcuterie Boards at last year’s Sweets & Snacks.
“Our Candy Charcuterie Boards have been so successful that we’ve decided to add more everyday options while expanding with a playful option for a younger audience with our Clever Candy Candy Kits,” said Dana Rodio, director of marketing and brand strategy at Nassau Candy. “By combining some of our bestselling candies with rich and whimsical artwork, we’re able to provide retailers with new and playful ways for consumers to celebrate those sweet moments year-round.”
The Nassau Candy Charcuterie Tray Line simplifies the popular candy charcuterie platter with a preformed sectioned tray featuring an assortment of popular gummies, candies, nuts and chocolate. All trays come in colorful packaging which will appeal to customers looking for gifting options.
The latest additions to the Candy Charcuterie Tray Line offer new themes that appeal to a wide range of audiences. The new trays include:
- Beach Buddies Board: Brings the beach vibes home with an assortment of sea-themed gummies including 3D filled gummy seashells, gummy lobsters, gummy filled whales, gummy fish, gummy sand sharks, gummy tropical starfish and gummy sour sharks.
- Gummy Bear Board: A collection of beloved gummy bears in multiple forms, including sour gummy bears, crunchy gummy bears, triple layer gummy bears, 3D gummy bears, mini gummy bears, mini sour gummy bears and classic assorted gummy bears.
The new Clever Candy Candy Kits feature curated candy assortments of popular and iconic brands with a playful theme. The initial rollout of the Candy Kits line includes:
- Grandma’s Purse Candy: An assortment of old-fashioned candy favorites, like butterscotch buttons, starlight mints, fruit-filled candy, Mary Janes, Bit-O-Honey, root beer barrels, strawberry-filled candy, Tootsie Roll, SweeTarts Rolls and Razzles.
- Sour Squad Kit: A full assortment of sour candy favorites like Cry Baby Sour Bubble Gum, Trolli Sour Mini Brite Crawlers, Sour Punch Twists, Toxic Waste Atomz, Laffy Taffy Sour Apple, ICEE Sour Candy Powder Test Tube, efrutti Sour Mini Burger, Toxic Waste sour hard candy and Warheads Extreme Sour Candy.
- Candy Chaos Kit: A collection of top novelty candy, like Taffy Town taffy, Mini Tootsie Pops, Toxic Waste sour hard candy, Smarties Candy Necklace, Smarties Rolls, Skittles Fun Size, Laffy Taffy, Jolly Rancher hard candy, Jelly Belly jelly beans and Push Pops.
True to the Clever Candy brand, each kit’s gift box features bold graphics and interactive elements like a joke or riddle, creating a playful presentation that appeals to Gen Alpha.
The new Candy Charcuterie Trays and Clever Candy Candy Kits will be available this summer.
