Jan 14, 2014

New Brands Featured at Winter Fancy Food Show

The latest hot products are waiting to be discovered at the Winter Fancy Food Show in San Francisco in a special pavilion devoted exclusively to emerging food entrepreneurs.

The pavilion, called “New Brands on the Shelf,” presents dozens of innovative specialty foods and beverages from 30 new companies that are participating at a Fancy Food Show for the first time. The companies are part of the Member Candidate program offered by the Specialty Food Association, the show’s owner and producer.

Herbal martini mixers from New York, filet mignon beef jerky from Venice, Calif., and French chocolate truffles from Durham, N.C., are among the new products on tap. Also featured will be makers of frozen fruit and vegetable pops, seaweed chips, Vietnamese sparkling lemonade, semi-sweet cola and moringa superfood bars.

Pavilion participants will have the opportunity to connect with buyers from top names in retailing and foodservice including Whole Foods, Central Market, The Pasta Shop, Sodexho and Sysco among thousands of other show attendees.

The Winter Fancy Food Show is the largest marketplace devoted exclusively to specialty foods and beverages on the West Coast. The show runs Jan. 19 – 21, 2014, at Moscone Center.

The Member Candidate program offers industry newcomers seminars, expert advice, networking and opportunities to participate in a Fancy Food Show. Since it was established in 2008, the program has attracted more than 485 companies and supported entrepreneurs as they turn their passion for food into a viable business. Companies can be a Member Candidate for two years, and at the end of that period, close to half go on to become full members of the association. Learn more about the program at specialtyfood.com.

Participants in New Brands on the Shelf are:

Altar Company, New York Nazqiz, San Francisco

Bon Courage Enterprises, Durham, N.C. Oat My Goodness (OMG), Bethesda, Md.

Brittle Bliss Gourmet Brittles, Gilbert, Ariz. Ocean’s Halo, Burlingame, Calif.

Choctal, Pasadena, Calif. Phancy Products Company, Laguna Niguel, Calif.

Coldesina Foods, Los Angeles Prince Waffles, Irvine, Calif.

Global Teas, Napa, Calif. Pure Madness Chocolate, New York

Gustus Vitae Condiments, Venice, Calif. Ruby’s Rockets, New York

Hornie Corn, Naples, Fla. Sasso Candy Company, Los Gatos, Calif.

JimmyBar! Natural Foods, Chicago Takoda Gourmet, Reno, Nev.

Kuli Kuli, Oakland, Calif. Tasty Karma, Palo Alto, Calif.

Life Plus Style Gourmet, Valley Stream, N.Y. Three Jerks Jerky, Venice, Calif.

Little Waisted, Laguna Niguel, Calif. Vintage Italia, Windermere, Fla.

Mani Snacks, Los Gatos, Calif. Virtuous Living, Upper Marlboro, Md.

Marlo’s Bakeshop, San Francisco Wonder Food Company, Palm Desert, Calif.

My Australian Kitchen, Chatsworth, Calif. Xumma Cola, San Francisco

Press Registration

The Fancy Food Show is a trade-only event. The Specialty Food Association provides complimentary press badges to qualified media. Learn more and register.

About Specialty Food Association

The Specialty Food Association is a thriving community of food artisans, importers and entrepreneurs who bring craft, care and joy to the distinctive foods they produce. Established in 1952 in New York, the not-for-profit trade association provides its 3,000 members in the U.S. and abroad the tools, knowledge and connections to champion and nurture their companies in an always-evolving marketplace. The Association (formerly the National Association for the Specialty Food Trade, Inc.) owns and produces the Winter and Summer Fancy Food Show, and presents the sofi Awards honoring excellence in specialty food. Learn more at specialtyfood.com

Media Contacts:

Ken Seiter, Chief Marketing Officer, 646-878-0104, kseiter@specialtyfood.com

Louise Kramer, Communications Director, 646-878-0130, lkramer@specialtyfood.com

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