May 14, 2019

NY NOW will debut Fashion Runway at Summer Market

NY NOW will debut Fashion Runway, NY NOW’s first-ever fashion show, at the upcoming Summer 2019 market. The show, consisting of jewelry and fashion accessories from around the globe, will be presented and curated by designer Farai Simoyi.

The show will debut on Saturday, August 10, 2019, at 10:30 a.m., which is the opening day for the Handmade Collection and one day before the Home and Lifestyle sections of the market open.

“We are incredibly excited and honored to have Farai Simoyi curate our NY NOW Fashion Runway show at the Summer 2019 market,” said Kevin O’Keefe executive vice president for Emerald Expositions. “Farai embodies the retail renaissance through her innovative concept store, design workshops, and her passion for helping to elevate other entrepreneurs.”

Farai Simoyi is the founder of The Narativ, a concept store and design workshop for global luxury brands. She is also the co-founder of BLOOM, a conversational site for female entrepreneurs. Her self-titled fashion label “Farai” emphasizes her personal standards and the need for quality and ethical products.

Additionally, Simoyi has over a decade of experience designing, consulting and overseeing production and manufacturing for celebrity fashion houses.

Registration for the NY NOW Summer 2019 market and experience is now open.