Jun 18, 2012
Seasons Jewelry Opening Permanent Showroom in the Dallas World Trade Mart

Seasons Jewelry, one of the gift industry’s leading manufacturers of Holiday/Seasonal and Collegiate jewelry is expanding their operation to include a permanent showroom in the Dallas World Trade Mart Suite #1032 (Adjacent to Tervis and Dynomighty). A grand opening is set for Thursday, June 21st at 4:00pm in conjunction with the Dallas Total Home and Gift Market.

Showroom visitors can review the complete Fall 2012 collection of moderately-priced custom-designed jewelry, comprising more than 50 original holiday creations, a full array of ‘everyday’ jewelry and the top-selling Collegiate collection representing more than 35 fully-licensed jewelry programs for the nation’s leading colleges and universities. Special pricing and discounts will be available in the showroom.

Seasons is creating a fun and exciting atmosphere for shoppers, while providing one-on-one opportunities to meet the Seasons’ team including the two owners, creative designers and enthusiastic sales staff. Bonnie Bell and Dick Rolfe, mother and son co-owners of Seasons and the ‘Dynamic Duo’ of its operations, are excited about the opportunity to get closer to their Dallas customers.

Ms. Bell, principal designer of Seasons’ jewelry since its founding in 1982 said, “We have had fabulous success in Atlanta, building strong relationships with buyers and store owners and listening to their ideas for new products and designs. We want to take all of that positive energy and create the same results in Dallas.”

Bonnie said Seasons plans to bring to Dallas the excitement and success they have enjoyed for more than twenty years at the Atlanta Americas Mart. “We plan to bring a flurry to the Dallas Market,” Bonnie said. “Enthusiasm is contagious and we want to Pass-It-On to all of our customers.”

“Fun and excitement have always been a big part of who we are, and if you have ever seen our Atlanta Showroom, chances are you stopped in because you didn’t want to miss what we were selling! Buyers will love our new showroom and don’t want to miss the fun we are going to have with our neighbors Tervis (formerly Tervis Tumbler) and Dynomighty,” Bonnie added.

Opening a permanent showroom in Dallas coincides with a recent surge in Seasons Jewelry sales west of the Mississippi. Due primarily to an expanded collegiate line and marketing campaigns geared to this region, Seasons has more than doubled its customer base in the Dallas market-area in the last two years.

Dick Rolfe, the driving force of Seasons rapid growth, stated that as sales in the region, particularly collegiate sales continued to grow, the need for a permanent showroom in Dallas became apparent. Dick said, “We wanted to be able to display the entire Seasons Jewelry line to buyers so that they can appreciate what we have to offer. We will be demonstrating how best to sell Seasons so that your customers will come back time and again to add to their collections. “

Dick and Bonnie agree that “By sharing our merchandising ideas and presenting our suggested selling stations, potential buyers can see firsthand the impact of a Seasons Jewelry collection in their store”.

GRAND OPENING EVENTS AND SCHEDULE

Ribbon Cutting Ceremony and Party – Thursday (June 21) 4-6pm

Christmas Party – Friday (June 22) 5-8pm (Santa is leaving a Christmas present under the tree for EACH of our guests!)

Mimosa Mornings – Each morning until 11am

Tailgate Party – Saturday (June 23) ALL DAY!!! (Be one of the first to see the newest additions to the top-selling Seasons Jewelry Collegiate line.)

Seasons Jewelry showroom is located in Suite #1032, Dallas Trade Mart. (Right next to Tervis )




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