Spring Market in Atlanta to feature cross-category shopping and in-person education
International Market Centers (IMC’s) Spring Market will feature its largest-ever collection of gift and home showrooms with new partnerships creating synergistic cross-category shopping opportunities, as well as full roster of in-person education, March 2–4 at AmericasMart Atlanta.
“Spring Market showcases the of the full range on-trend product while enabling powerful business connections to blossom,” said Bob Maricich, CEO of International Market Centers. “Especially exciting this March is the return of in-person educational seminars and amenities to the Spring Market experience.”
Buyers will have the ability to shop the Spring Market’s largest collection of crossover categories to-date, with 400+ showrooms showcasing some 2,000+ gift, home décor, apparel and children’s lines. For the March buying event, AmericasMart’s 300+ Open Year Round showrooms will be augmented by more than 25 children’s showrooms plus another 70+ gift and home décor showrooms.
In-person education is a focal point of the 2022 Spring Market with daily Lunch & Learn seminars, covering floral design, sustainability in casual and outdoor furnishings, and digital marketing on all three market days. Lunch & Learn seminars, which begin at 11:30 a.m. daily, are free for Spring Market attendees.
IMC will capitalize on the overlap of the Hearth, Patio & Barbeque Expo at Atlanta’s Georgia World Congress Center on Wednesday, March 2, by hosting members of the Hearth Patio and Barbecue Association (HPBA) at Spring Market. Some 400 members are expected to visit AmericasMart’s open showrooms to casual, outdoor and garden products. In addition to lunch, HPBA members will have opportunities to win one of five hotel stay giveaways for the July 2022 Atlanta Market.
JuniperMarket, a new B2B e-commerce platform powered by IMC, will have an expanded presence at Spring Market, hosting Market Mimosas in the Building 1 Floor 14 seminar space daily from 10–11 a.m. Buyers who register for JuniperMarket during Spring Market will receive complimentary Swag Bags containing over $100 of Juniper-branded merchandise.
Spring Market attendees will have access to daily complimentary parking, courtesy of IMC. A full schedule of buyer amenities will be announced prior to Spring Market.
Spring Market runs March 2–4 from 9 a.m.- 5 p.m. The three-day buying, educational and networking event for designers and retailers showcases AmericasMart’s Open Year-Round design center plus additional showrooms across the home, gift and apparel collections in a trade-only buying environment. For more information, visithttps://www.americasmart.com/Markets/Spring-Market.