Mar 8, 2012
Style in Atlanta

The April Atlanta Apparel Market has NEW lines, NEW fashion shows, NEW events and NEW showrooms. Adding to the excitement of discovering what’s NEW for Fall 2012, buyers will continue to experience the NEW direction of Atlanta Apparel, with the upscale fashion show juried and produced by Goodrowe Hobby, multitudes of the latest lines and many new and expanded showrooms. Taking place April 12-16, 2012, April Atlanta Apparel Market is the must-attend, one-stop-shop for retailers to find what they need and write orders for Fall.

The April Atlanta Apparel Market is all about what’s NEW. A combination of additional temporary exhibits and expanded space for almost 40 showrooms supports the heightened interest in fashion across the board. The signature PREMIERE (contemporary) category continues to grow exponentially, reflecting the growing demand for interesting, upscale lines.

From established brands to up-and-coming names, local, national and international designers choose Atlanta, making it the must-attend and must-write Market for savvy buyers. These designers are poised to present their fall lines, providing a first-look at cutting-edge trends and designs inspired by runways around the world. Retailers will have the opportunity to shop three floors of temporary booths and eight floors of permanent showrooms.

To showcase this dynamic product – styles from the hottest runways to lines exclusive to Atlanta – Atlanta Apparel Market features daily fashion shows and the headlining event, the Friday night Style Runway Fashion Show. These runway shows – staged in the atrium – spotlight the leading trends found in both temporary exhibits and permanent showrooms during Market. Already on tap to showcase their latest looks, Esley is sponsoring the Daily Strut Fashion Show on Friday, April 13 at noon, then Beija-Flor Jeans takes center stage at the 3 p.m. show.

The April Atlanta Apparel Market will offer product in every category including men’s and women’s PREMIERE (contemporary), NOW! (young contemporary), READY(ready-to-wear), special occasion, SHOE STUDIO (shoes), J.F.A. (jewelry and fashion accessories) and IMPULSE (cash and carry) as well as Children’s World featuring children’s apparel, accessories and gift product.

Here’s a sneak peek at a few of the fabulous new lines that will be available at the April Atlanta Apparel Market: Betsey Johnson, Cosabella, Crescendo, Angels Never Die, Denimocracy, Frederika May, Frenzii, GGO Clothing, KAS, Love Cupcakes, Linda Richards, Eliza & Ethan, Mado et les Autres, Rapps New York, Veeca, Roni Rabl, Sympli, Moon Collection, Deepa Gurnani, Tianello, Cripple Creek, Camlettes, Tresics, Femme by Tresics, Freebird , ANGIE, Oh Yes Fashion , WOW Couture, Sweet Rain, Betmar Hats, Fasha, Punkeelove Headbands, Robin & Leigh, Top It Off, Turquoise Haven, Veond, All that Glitterz, Dunes Accessories, Rosny & Company, 1oakbySara, Deepa Gurnani, Inge Christopher, Taryn Reed Jewelry and Uniquely-Top European Fashion.

In Shoe Studio on the Premiere floors, don’t miss Bruno Menegatti, Skemo, J.Qosette, All Black, True Religion, Me Too, Jeffrey Campbell, Lucky Brand, Old Gringo, Sam Edelman, Seychelles, Bed Stu, Dolce Vita, Shoes for Lovely People, Shellys London and many more to come!

In addition to the product opportunities, buyers will find a broad spectrum of engaging social events and educational seminars during April Market. Adding to the already robust lineup, a topical social media seminar is scheduled to help retailers better navigate the changing opportunities available online. Other seminars include: Children’s Fall and Holiday Ideas for 2012, Dressing Up Your Display and Creating Your Image.

Atlanta Apparel Market takes place April 12-16, 2012, Thursday-Monday [Permanents: April 12-16, 2012, Thursday-Monday; Temporaries: April 12-15, 2012, Thursday-Sunday (temporaries closing at 3 pm on Sunday)].

For more information about Atlanta Apparel Market, visit www.AmericasMart.com/Apparel.

About AmericasMart
AmericasMart Atlanta is the nation’s only global wholesale marketplace housing the world’s single-largest collection of home, gift, area rug and apparel merchandise. The largest of AmericasMart’s 13 annual Markets and shows, the January Atlanta International Gift & Home Furnishings Market and Atlanta International Area Rug Market is the ignition switch for global retailing with buyers from every U.S. state and more than 90 countries discovering product in more than 1,400 showrooms and more than 2,500 temporary exhibiting companies. Located in downtown Atlanta, the AmericasMart complex contains more than seven million square feet of space. It’s a huge global stage on which manufacturers, designers and sales representatives unveil new lines, launch new designs and introduce new categories – all for the benefit of buyers seeking all that is fresh and first in the home, rug, gift and apparel arena. For more information, please visit www.americasmart.com.




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