May 31, 2013
Tervis – No Signs of Cooling Off

Grab some sunglasses and feast your eyes on the hottest trend of the season. Tervis, the leader in insulated drinkware announces the launch of Neon. Channeling the popular retro colors from the 80’s, the future looks even brighter for the collection that will include designs and accessories in neon pink, orange, yellow, purple, lime green, and turquoise.

The illuminating colors highlight the ever-so-popular expressions of “REALLY?” “RU KIDDING?” “AMAZING!” and “SERIOUSLY?” There are also designs with trendy bright patterns of peace signs, hearts, flowers, flip- flops, and polka-dots.

“The neon trend is back in full force,” says Dorothy Lierman, Tervis VP of Line Planning and Merchandising. “These tones have been wildly popular in fashion and sports and now the drink world.”

School Spirit Never Looked So Bright

Colleges are also heating up this summer, but not by way of temperature. Tervis captures the craze by turning college logos neon. The electrifying logos ensure your school will never go unnoticed.

“Collegiate designs are extremely popular among our Tervo-maniacs”, says Rich Kaplan, Tervis President of Sales and Marketing, Chief Brand Officer. “It only seemed natural to expand the neon trend into the student world.”

More than 45 schools from coast to coast will be illuminated, including The University of Florida, Iowa State, Kentucky, Oklahoma State, and many more.

s always, the features of all Tervis drinkware remain the same – keeping hot drinks hot and cold drinks cold, reducing condensation, and safe in the microwave, dishwasher and freezer. Plus, all Tervis drinkware is made in America and offers a lifetime guarantee.

With handles, lids and tumblers of all shapes and sizes included in this summers’ sizzling new line, Tervis shows no signs of cooling off. Prices range from $ 11-25.

See the new designs at the Dallas Total Home & Gift Market June 19-25 (TradeMart #1034) and The Atlanta International Gift & Home Furnishings Market July 10-17 (Building 2, Suite 840). For additional wholesale information contact a Tervis sales representative at 866.392.1964.

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