Dec 21, 2010

Toys Turning Up All Over AmericasMart This January

Atlanta, GA – Whether it’s in the Children’s World permanent or temporary collections in Building 3 or in showrooms in the Gift or HOME product centers, children’s product has always had a strong presence at AmericasMart. This January, the strength and momentum will shine in toys as evident with the new children’s showrooms and booths debuting at the Atlanta International Gift & Home Furnishings Market.

Toy manufacturers and sales representatives continue to find a home in Atlanta—increasing the toy offering at AmericasMart by thousands of square feet. Many of the more than 1,000 children’s lines shown at Market are toys, spanning the entire campus. Major names with an established presence in the permanent and temporary children’s collections include Toys South—the largest toy showroom at more than 4,000 sq. ft—Melissa & Doug, Alex, Fashion Angels, Ty, Sandy Ruben Toys, Aurora Plush, Fiesta, Petting Zoo, Options, Puzzled Inc, King-Max, Toy Travelers, Bearington Bear, Zing Toys, Rocket USA, House of Marbles, Larry Lucus, Rosalina Baby, Carolina Baby and more.

The toy product offered at AmericasMart include plush/stuffed animals, figurines, dolls, puzzles, games, arts and crafts, books, museum and resort collectibles and juvenile gifts. The new showrooms and booths, which represent all of these categories and more are

• Diverse Marketing, a sales representative taking nearly 3,000 sq. ft of permanent space in Building 2, 1401, to showcase its gift and toy products;
• Rep Force One, opening with nearly 1,500 sq. ft. of permanent space in Building 2 WestWing, 768B, spotlighting dozens of stellar lines including Safari;
• Six new companies in the Market Temporaries: Recent Toys, Hape Toys, Nakajima USA, P’Kolino and Flitter Fairies.

To celebrate the strength of Children’s World and to spotlight toys, AmericasMart will host a full lineup of events, highlighting the growing category throughout all four buildings. Buyers shopping the children’s and gift floors will enjoy surprise giveaways, a wine & cheese festival, a Mardi Gras-themed party, a seminar on the simple secrets to business success and more. The entire event listing can be found online http://www.americasmart.com/markets/gift/jan2011-mainlisting or in the Marketing Magazine or Buyers Guide.

The new permanent showrooms will celebrate their arrival and new home in Atlanta with a ribbon cutting ceremony to take place during the January Atlanta International Gift & Home Furnishings Market, January 12-19, 2011.