Coastal & Waterfront

Bath & Body: Beachgoer edition

As seen in Waterfront Living 2025. There’s a reason customers reach for products with tropical and sea-salt aromas — they’re looking to bottle up the beach. For retailers, bath and body lines that evoke the... more »

Dockside Delights: Seaside dining and entertainment

As seen in Waterfront Living 2025. As salt and laughter drift through the air, thoughtfully layered tablescapes, coastal- inspired dinnerware and relaxed details set the stage for gatherings by the water. From seaside dinner parties... more »

Inspired by the Shore: Coastal home décor trends

As seen in Waterfront Living 2025. Coastal décor trends have expanded beyond the beach house as more consumers seek to elevate their indoor and outdoor spaces with relaxed, seaside-inspired style. For example, Jennifer Boake, Abbott’s... more »
Karma’s product offerings add a pop of color to any summer tablescape. Photo courtesy of Karma.

Seaside Serenity: Products that exude coastal living

Coastal living doesn't need to be exclusive to summer. Here we present curated collections to help your customers bring waterfront life inside and outside of their homes year-round. Seaside Stationery Cozy & Coastal Sunny Style... more »
Photo courtesy of Oropa.

Shop on the Shore: Oropa

Ever since its Earth Day opening in 2016, Oropa has aimed to provide eco-friendly and socially responsible products to Duxbury, Massachusetts. “Oropa” comes from the Sanctuary of Oropa in Biella, Italy, a World Heritage UNESCO... more »
Tropical Turkish Cotton Beach Towel. Anaya.

Embracing Modern Coastal: Home décor and outdoor living trends

As seen in Waterfront Living 2024. Coastal home décor is undergoing a sophisticated transformation for 2024 and beyond, embracing a refined and modern aesthetic that brings a fresh, elevated twist to traditional seaside elements. Muted... more »
USA Flag Sweater. Town Pride.

Smooth Sailing: Boat Day Essentials

Recreational boating gained popularity during the COVID pandemic and has remained popular. According to the National Marine Manufacturers Association (NMMA), recreational boating saw a 35% increase in annual economic activity between 2018 and 2023, from... more »
Simply Southern

Coastal comfort: The latest trends in waterfront apparel

As seen in Waterfront Living 2023. Fashion aesthetic "Coastal Grandma" made waves last summer, with carefully curated outfits that embodied laid-back luxury and a Nancy Meyers-inspired pop culture revival. Terry Ruffle... more »

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