retailer profiles

A Penchant for Words

In 1992, Jodee Stevens created Cardthartic, a greeting card company that is “dedicated to honoring emotions.” Stevens, founder and chief creative, launched the business to fill what she considered a void in the industry. “I... more »

Retailers say small businesses are hardest hit by rising credit card swipe fees

The National Retail Federation (NRF) and a group of small retailers told Congress small businesses are the hardest hit by high credit card “swipe” fees that are driving up inflation and that they want to... more »

NRF says consumers are likely to keep on shopping despite concerns over inflation

The economy’s fast-paced growth could slow somewhat as the Federal Reserve tries to bring inflation under control in the next few months, but consumers are likely to keep on shopping as lower inflation eases uncertainty,... more »

Adventurous Retail

Like many cultural institutions, Shedd Aquarium in Chicago had to adapt during the pandemic closures. In a highly successful move, the marketing department teamed up with its animal care givers and created a digital experience... more »

Positive Impact

Zoo Atlanta is a destination that is “dedicated to connecting people to animals and inspiring conservation action.” For more than 100 years, the zoo has served Atlanta and it is the oldest cultural institution in... more »

Q&A with Emily Teters

Gift Shop® Plus connected with Emily Teters, museum store manager for Dayton History to learn more about the importance of impulse buys and works best with this type of merchandise. In this Q&A Teters shared... more »

National Candle Association provides tips to help consumers select the right candles

The spring season offers fresh, clean scents and temperatures suitable for outside entertainment, and candles are a great option for a little extra ambience. Consumers have a myriad of options and there are a few... more »

Growing a Marketing Plan On a Budget

Anyone working in retail knows how important it is to closely watch budgets and profit margins. Marketing can be a major factor in the overall business equation that will make or break your ongoing success. ... more »