Planet Dog offers Branded Spinner
PORTLAND, MAINE – Planet Dog is now offering a new branded 2-sided spinner aimed to provide retailers more flexibility, turns and profitability.
Over the past decade, Planet Dog has worked hard to create one of the most visually pleasing and effective brands in the pet industry, which has earned the company high brand equity and awareness not only in the United States, but around the globe. Now retailers can take advantage of the new branded spinner within their own store which will provide them with merchandising consistency, easier inventory management and best of all, it will serve as a silent salesperson of one of their top-selling brands.
“As a multi-channel merchant, we know how important it is for retailers to provide their customers with a high impact and consistent, quality shopping experience,” says Stephanie Volo, Planet Dog’s Top Dog and Chief Merchandiser.
“That’s why we’re offering the Planet Dog branded spinner,” adds Volo.
The spinner, which can be assembled easily by one person, comes FREE with a $1,200 order. And, since all orders over $1,000 receive free shipping, there is no shipping charge for the new branded spinners. This savings, valued at $250, enables retailers to have no capital fixture expense and makes the spinner display profitable within days of setting it in their stores.
The compact size of the new spinner works great in hard-to-merchandise stores with minimal space and challenging footprints and is small enough to move easily around for optimal placement. It’s capable of quick product change-outs that enable retailers to keep their stores fresh without having to buy new lines. It also makes it much easier to count and manage inventory. And, since Planet Dog does not have a minimum order, retailers can keep the new branded spinner well-stocked.
Each spinner comes with a bright white pegboard, a 16″ revolving white metal base, one 2-sided header of the retailer’s choice, hardware for assembly and 60 heavy-duty, galvanized zinc pegs that measure 8″ long and ¼” thick and are perfect for hanging Planet Dog’s largest products. Retailers can place an order online at www.planetdogretailer.com, by calling 800-381-1516, by faxing 207-761-2525 or by contacting their Sales Representative. Retailers can also obtain more merchandising ideas for the new spinner and other Planet Dog products on the exclusive retailer website.
Whether creating great products, providing financial resources or helping to educate consumers about canine-related issues,Planet Dog is proud to be a pet industry leader with proven socially responsible initiatives that bring people and dogs together for fun and mutual support.
“As a small company doing big things, our goal has been and will always be to improve the world around us by giving back to our community, our workforce and the environment,” says Alex Fisher, Planet Dog’s Founder. “Our internal mantra is ‘think globally, act doggedly’. When running a business, it’s easy to get absorbed in just the dollars and cents. The mantra helps keep us focused on the higher cause for which we entered this industry,” adds Fisher.
Planet Dog’s flagship initiative is the Planet Dog Foundation. The Foundation, whose philanthropic mission is to promote and celebrate programs that enable dogs to serve and support their best friends, receives a percentage of every Planet Dog purchase. In turn, it is donated back to non-profit canine service programs nationwide.
“We’re doing what no other pet product company is doing,” says Catherine Frost, Planet Dog’s Brand and Product Champion. “We offer unique, top-quality products that dogs love, while creating awareness of how much service dogs give back to people in our society. Our goal is for our actions to speak louder than woofs.”
In 2007, PDF doubled its cash and in-kind donations from the previous year giving more than $200,000 to several worthy organizations. For more information and a full list of programs and grantees, please visit www.planetdogfoundation.org.
