May 26, 2010
Haba’s Biofino Fish is a Recipe for Imaginative Play

Skaneateles, NY (May 26, 2010) — When it comes to eating in, the best restaurant is, without a doubt, “Chez Kid.” Not only is it deliciously imaginative but seating is available in every household where children reside. No reservations are required — however, imagination is a plus. For those lucky enough to dine at this fantasy establishment, the catch-of-the-day is HABA’s “Biofino Fish.” This colorful, fresh- fabric fish is played with to perfection by Chef Child and served on a bed of yummy, creative fun. It was so delicious that HABA was presented with a Tillywig 2010 Top Toy Award.

In order to be selected as a Tillywig award winner, a product must be determined to have high entertainment and/or educational value. Tillywig’s awards program provides retail buyers, news media, parents, and consumers with product information and reviews of superior children’s products available in today’s marketplace. After extensive testing, they bestowed three different awards – Top Fun, Brain Child and Sterling Fun — to children’s products currently on specialty toy store shelves.

Products earning a Top Fun Award are exceptional products that stand out in terms of outstanding design, construction, and play. Here’s what the judges at Tillywig Toy Awards had to say about the Biofino Fish:

HABA’s Biofino Fish • $20.00 • Ages 3+
HABA is masterful at providing food for your child’s imagination, and their new Biofino Fish is no exception. Beautifully designed and executed, soft, colorful and creatively detailed, this fun fabric fish is sure to wind up in the play kitchens of little chefs everywhere. The belly of the fish opens to reveal a pink dotted interior and a removable plastic fish bone (the tip of which is just visible through the fish’s puckered mouth). The kids in our group loved inventing games, playing before and after by serving up the fish whole and then revealing the bones picked clean after they were done ‘eating’! They also couldn’t resist hiding little treasures in the re-sealable belly for later discovery. This tasty morsel provides a smorgasbord for the imagination!

In addition to the evaluation of children’s products, the Tillywig program also awards a small number of retail stores each year for their ongoing contributions to promoting high quality, innovative new products from small and mid-sized toy manufacturers.

About HABA
HABA products can be found nationwide at over 1,000 U.S. specialty retail stores and in specialty catalogs and websites. Many of its products have been recognized with German and American awards including Parents’ Choice, National Parenting Center, Creative Child, Dr. Toy and The Oppenheim Toy Portfolio. HABA received Best Toys of the Year recognition from the TODAY Show Toy Test and has been featured in national magazines such as American Baby, Baby Talk, Fit Pregnancy, Parenting, Parents and Working Mother.

For more details, visit HABA’s informational website at www.HABAusa.com




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