Local Businesses Take Advantage of Social Media
Starkville, MS – Shane Reed joined Twitter in July 2008 and just started playing around. He didn’t expect it to be a part of Strange Brew Coffeehouse’s business — he just wanted to engage with fellow Bulldogs and customers and talk about Mississippi State. Reed, founder and CEO of Strange Brew, said the way it took off has been crazy.
A little over a week ago, Strange Brew reached over 5,000 followers on Twitter — a landmark that led to the business’s followers to receive a discount on their drinks for mentioning the tweet.
“It completely blows my mind,” he said. “In the beginning, I just started tweeting, and I didn’t expect it to be this big. It was pretty lonely for about a year. There were a few early adopters in Starkville … It was really cool because I could engage with them and talk with them.”
