Apr 26, 2013

Seminars & Special Events Among Highlights of Third Semi-Annual Edition of Artisan Resource

A four-day schedule of educational sessions and special events will be offered during Artisan Resource™, a first-of-its-kind market offering U.S.-based importers, direct import retailers and wholesalers the opportunity to meet with international artisanal producers, August 18-20, 2013, at Passenger Ship Terminal Pier 94 in New York City.

“These programs are designed to orient Artisan Resource exhibitors to U.S. market trends, etiquette and opportunities while also providing Artisan Resource attendees with basic importing do’s and don’ts,” said Allison Rober, Artisan Resource sales manager. “Artisan Resource participants also can enjoy networking activities during the show, as well as after-hours events that showcase some of New York City’s best attractions.” (NOTE: A full schedule follows and is available online atwww.nynow.com/TheShow/NYNOWCollections/ArtisanResourceatNYNOW.aspx)

The Artisan Resource exhibitor programming begins pre-show, on Saturday, August 17, with a full-day of free sessions on topics ranging from U.S. tradeshow etiquette, “story selling,” product development and color and design trends.

During the show, attendees can participate in daily, free, “Importing 101” seminars, which provide an overview of international business relationships, and the logistics, vocabulary and responsibilities of both exporter and importer. Sessions are presented Sunday, Monday and Tuesday (August 18, 19 and 20) from 10am – 11am, at Pier 94.

On Tuesday, August 20, the Alliance for Artisans, a new membership-based organization dedicated to strengthening and promoting the international artisan sector, will host “Growing the Market for Artisan & Global Handmade Products.” The session, which runs 12 Noon to 1pm, at the Jacob K. Javits Convention Center, will address issues and opportunities connected with buying and selling global handmade products from around the world and with marketing these cultures and traditions to U.S. consumers. Panelists will include representatives from Walmart, Indego Africa, West Elm and Mercado Global. Tickets, which cost $20 in advance, and $25 onsite, will be available for purchase online atwww.nynow.com/TheShow/ProgramsEvents.aspx, after May 1.

An opening-day “welcome reception” is scheduled for Sunday, August 18, at Pier 94. Artisan Resource participants also can participate in the extensive seminar series and social events offered at NY NOW, the Market for Home & Lifestyle (formerly NYIGF®). Information and registration for all NY NOW seminars and events will be available online atwww.nynow.com/TheShow/ProgramsEvents.aspx, after May 1.

Artisan Resource is a semi-annual tradeshow which runs concurrently with NY NOW, offering a production-sourcing venue for overseas artisan enterprises to showcase their products and production capabilities – at export terms – from their country of origin. The event is managed by GLM and organized with the assistance of ByHand Consulting. Information and registration is available online at www.nynow.com/TheShow/NYNOWCollections/ArtisanResourceatNYNOW.aspx.

NY NOW, the Market for Home & Lifestyle will run Saturday, August 17, through Wednesday, August 21, 2013, at New York City’s Jacob K. Javits Convention Center and Passenger Ship Terminal Pier 94. NY NOW’s four comprehensive collections – HOME, LIFESTYLE, HANDMADE and NEW! – will encompass 100,000 products in 400+ product categories. Some 35,000 attendees from all 50 states and more than 80 countries worldwide are expected. Information and registration is available online at www.nynow.com.