May 20, 2013
Beatriz Ball Collection Launches New Ecommerce Web Site, Powered by Shopatron

Beatriz Ball Collection, the premier manufacturer of fine handmade metalware, has re-launched its company web site,www.beatrizball.com, as an ecommerce site, powered by Shopatron. With Shopatron’s retail-friendly solution for branded manufacturers, brands sell on their own websites, and send orders to their retail partners for fulfillment.

What is Shopatron?

· Founded in 2001, the Shopatron ecommerce platform works with over 1,000 brands and thousands of retail partners across more than 40 industries.

· By enlisting retailers as fulfillment partners, Shopatron eliminates channel conflict, builds retailer relationships, grows distribution and increases overall sales for all parties.

· The order typically goes to the retailer closest in proximity to the recipient, but if that retailer cannot fill the order, it is filled by another.

What’s New?

· The new Beatriz Ball Collection site includes social media integration on product pages, and includes links to company Facebook and Pinterest pages.

· Link to MyRegistry.com which allows customers to add gifts from any website onto one universal gift registry.

· Product presentation by Collection and Category, plus many new groupings—”Gifts Under $99,” “Wedding Best Sellers,” “Hostess Gifts,” etc.—for easy gifting.

· Online Video and Press archives.

For more information, contact David Rivé at david.rive@beatrizball.com




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